New Beverage Combines Coffee, Coconut Creamer, Functional Mushrooms and Maca, a Peruvian Root from the Andes Mountains
BOULDER, Colo., Dec. 19, 2024 /PRNewswire/ -- Laird Superfood® (NYSE: LSF), a leader in functional coffee and creamers and offering plant-based superfood products with simple, minimally processed ingredients, expanded its Instant Latte product line to include Maca Instant Latte. Maca is an adaptogen known to support enhanced sexual function (Frontiers, 2024) and provide a boost of vitality and energy to support a full, active life.
Laird Superfood launched Maca Instant Latte. Maca is an adaptogen known to support enhanced sexual function and provide a boost of vitality and energy to support a full, active life. The new beverage combines coffee, coconut creamer, functional mushrooms and maca, a Peruvian root from the Andes mountains.
As people are looking for ways to increase their daily stamina, the Laird Superfood Maca Instant Latte incorporates functional mushrooms to deliver sustained energy without a crash. Maca root has been cultivated for over 2,000 years and touted for its health benefits. Historically, the ingredient was highly prized in Peru, used by Incan soldiers before battle to increase strength and physical performance.
"At Laird Superfood we are continually innovating with new ingredients that help enhance daily rituals – like a morning cup of coffee," said Jason Vieth, CEO of Laird Superfood. "Maca is becoming more popular but hasn't yet been incorporated into many mainstream and easy-to-use products. Our Maca Instant Latte is a delicious and nutritious way for consumers to restore their vitality every day."
ABOUT LAIRD SUPERFOOD Laird Superfood is a clean plant-based food brand that offers superfood products to help fuel, energize, and improve performance. The company was founded in 2015 by leading big wave surfer Laird Hamilton who set out to find a better morning routine to improve and sustain performance while out catching waves. He created superfood creamers with a blend of plant-based fats and other real-food ingredients that not only sustain his energy, but also taste great in his morning coffee. Alongside his wife, former professional beach volleyball icon, best-selling author and fitness expert, Gabby Reece, the brand has expanded to instant lattes, coffees, bars, and prebiotic daily greens. Laird Superfood is based on the idea that people deserve simple ingredients and minimally processed foods that can help fuel you from sunrise to sunset.
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