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Lancer Skincare continúa su expansión global en asociación con el Grupo Luxasia, líder omnicanal de belleza de Asia
  • Latin America - español
  • Brazil - Português

Lancer Skincare, que fue en un tiempo el secreto mejor guardado de las caras más famosas del mundo y la élite de Hollywood, extiende su presencia minorista internacional al mercado asiático.

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News provided by

Lancer Skincare

Aug 23, 2018, 11:00 ET

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LOS ÁNGELES, 23 de agosto de 2018 /PRNewswire/ -- Tras su exitoso lanzamiento con Apotheca Beauty en Dubái, Kuwait y Arabia Saudita, Lancer Skincare se asocia con el Grupo Luxasia para emprender un nuevo camino y llevar sus conocimientos y su experiencia en cuidados de la piel a Singapur, Malasia, Tailandia y Macao.

Como principal socio para la llegada al mercado de la industria de la belleza en Asia, Luxasia pone en práctica un enfoque orientado al consumidor, sumado a inteligencia de mercado localizada, y asegura así una fluida experiencia de compras minoristas para sus clientes. Luxasia, cuyas oficinas centrales se encuentran en Singapur, abre puertas en nuevos mercados, distribuyendo a través de una gran red de minoristas en Singapur, Malasia, Taiwán, Hong Kong, China, India, Indonesia, Filipinas, Tailandia, Vietnam y Birmania.

La asociación entre el Grupo Luxasia y Lancer Skincare demuestra el crecimiento continuo y la demanda global de productos de Lancer Skincare y permite que los cuidados de la piel de lujo orientados a resultados del Dr. Lancer resulten accesibles para el mundo. Gracias al enfoque real "de la práctica al producto" de Lancer Skincare, los consumidores de belleza de Asia podrán conocer productos desarrollados por dermatólogos, creados en Beverly Hills y destinados a sus necesidades específicas de cuidado de la piel.

Tracey Sameyah, directora ejecutiva de Lancer Skincare, comenta: "Estamos en una posición inigualable en el mercado, con las innovaciones de un dermatólogo activo de renombre mundial al mando y las que provienen de Lancer Rx Dermatology, nuestra ultraprestigiosa práctica médica. Lancer Skincare, impulsada por el seguimiento de culto de celebridades de primer nivel y las caras más famosas del mundo, brinda resultados reales alimentados por ingredientes y tecnología confiables. El mercado asiático es una región estratégica clave para Lancer Skincare y, al asociarnos con Luxasia, creemos que tenemos una visión sólida, sinérgica y unificada para llevar nuestra empresa a nuevas alturas".

Karen Ong, gerente de país de Luxasia Singapore, agrega: "El Grupo Luxasia está muy entusiasmado con esta asociación con Lancer Skincare. En vista de la creciente demanda de productos de cuidado de la piel de alta calidad entre un número cada vez mayor de consumidores acaudalados de la región Asia-Pacífico, el modelo de distribución de marca omnicanal de Luxasia brinda a la gama de productos de primer nivel de Lancer Skincare una extensa penetración en el mercado para establecer su marca. A través de Escentials, nuestra etiqueta para productos de belleza cuidadosamente elaborados y de nicho para consumidores exigentes, estamos felices de ayudar a que los productos de Lancer Skincare resulten de fácil acceso para los consumidores de la región Asia-Pacífico".

Acerca del Dr. Harold Lancer:

El Dr. Lancer nació en Montreal, Quebec (Canadá), y pasó su juventud en Connecticut. Completó su formación premédica de pregrado en la Universidad Brandeis en Boston, Massachusetts, y luego obtuvo el título de médico de la Universidad de California, San Diego. Terminó su residencia en la Facultad de Medicina de Harvard, un programa de formación en cirugía plástica en el Hospital Tel Hashomer de Tel Aviv y una experiencia profesional en curso en el Hospital St. John's para Enfermos de la Piel de Londres. Regresó al sur de California, donde recibió su certificación profesional en Dermatología en 1983 y comenzó su práctica en Beverly Hills.

Actualmente tiene una base activa de pacientes internacionales de más de 30.000 personas, incluidas algunas de las caras más bellas y reconocibles del mundo, que confían en su experiencia, su tecnología de avanzada y, por supuesto, su increíble línea de productos.

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