Lango Sparks Portlanders' Communication Across Text Messaging and Social Platforms

PORTLAND, Ore., April 25, 2013 /PRNewswire/ -- Lango, the platform for self-expression and creative communication, today added Portland-specific textable icons to its suite of icons available to iPhone and Android smartphone users. For a limited time, users can download Lango's Portland Icon Pack, created to empower culture-specific communication across social and messaging platforms.

Lango empowers texting with daily content based on the latest and greatest news, celebrity gossip, entertainment and social trends—and now users can communicate using Portland "spark" and "flair." The Portland Icon Pack includes images depicting a treehugger, a micro-brewery, Voodoo Donuts, a rock-climber and more. Portlanders can emphasize feelings and expressions, and summarize the idea they are trying to share with one image, whether in a text message or on Facebook or another social network.

"The next wave of communication is largely dependent on how users prefer to communicate," said Jen Grenz, VP of Mobile, Lango. "We're noticing a paradigmn shift toward communicating in colorful and expressive ways—namely with images—and are doing our part by providing a way for Portlanders to express emotion and humor in peer-to-peer texting and across social media networks."

Lango is the first company to summarize daily happenings, social communication and culture by transforming them into relevant textable images. The Lango app supports "meme" like social sharing, giving users the freedom to make social commentary on Facebook and Twitter. Its proprietary "Essence Engine" continuously proposes customized images to personalize each message, eliminating the need for lengthy search within a large, unsorted collection of images.

Now users can "spark" up the words in their text message by choosing an image to communicate with a Portland-specific image. And users who are looking to add some "flair" to their texting and social sharing can choose a background, like a microbrewery with a forest in the distance, or insert their own photo and write a slogan to express exactly what they mean.

Lango's Portland Icon Pack is designed to supplement the release of Lango's daily content, and is available for purchase in its in-app virtual store. For simplicity, users can purchase Lango coins in the virtual store to create an endless library of images.

For more information about Lango, visit www.lango.me. To get the free iPhone app, visit: https://itunes.apple.com/us/app/lango/id499824003?mt=8&uo=4

To get the free Android app, visit https://play.google.com/store/apps/details?id=com.zlango.zms&feature&utm_source=web&utm_medium=web_google&utm_campaign=web

About Lango
Lango—formally Zlango—is the provider of a unique mobile app for visual messaging with dynamic content. Located in the heart of San Francisco, Lango's lead investors are Benchmark and DAG. Lango operates as newspaper editorial—every day releasing fresh visuals that are dynamically updated via the app. Lango is redefining what it means to send a text-message and share images across social media channels. Its quirky and often humorous daily content provide users with the capability to create an endless flow of self-expression. Lango is available for both iPhone and Android.

To learn more about Lango or to download, visit www.lango.me

SOURCE Lango