Parent Market Analysis
Technavio categorizes the global laptop market as a part of the global technology hardware market within the global consumer discretionary market.
Technavio uses the total revenue generated by manufacturers to estimate the global laptop market size. External factors influencing the parent market's growth potential in the coming years have been thoroughly investigated in our research analysis, to know more about the levels of growth of the laptop market throughout the forecast period, Download a free sample.
Laptop Market Value Chain Analysis
To maximize profit margins and evaluate business plans, an end-to-end understanding of the laptop market is required. The report will help vendors drive costs and enhance customer services during the forecast period.
- Research and design
- Procurement
- Production and testing
- Logistics
- Distribution and after-sales service
- Repair and recycle
To unlock information about vendor drive costs and customer service, download our free sample report.
Vendor Insights
The laptop market is fragmented, and the vendors are deploying various organic and inorganic growth strategies to compete in the market. To make the best of the opportunity, the market vendors should focus more on the fast-growing segment's growth prospect while maintaining their positions in the slow-growing segments.
We provide a detailed analysis of vendors operating in the laptop market, including some of the vendors such as Acer Inc., Apple Inc., ASUSTek Computer Inc., Dell Technologies Inc., HP Inc., Huawei Investment & Holding Co. Ltd.Lenovo Group Ltd., Microsoft Corp., Micro-Star International Co. Ltd., and Samsung Electronics Co. Ltd.
Backed with competitive intelligence and benchmarking, our research reports on the laptop market are designed to provide entry support, customer profile, and M&As as well as go-to-market strategy support.
Product Insights and News
- Acer Inc. - Offers wide categories of laptops such as ultra-thin, convertible, detachable, and classic among others. Some of the offerings are Swift 5, Spin 7, Switch 7 black edition, Aspire 7, Acer Chromebook 714, and Acer One 10 among others.
- Apple Inc. - Offers a wide range of laptops under the product name Mac. Some of the offerings are MacBook Pro, Mac Pro, MacBook Air, and Pro Display XDR among others.
- ASUSTek Computer Inc. - Offers a line of laptop products such as ZenBook Series, VivoBook Series, ZenBook Classic Series, and ASUS TUF Gaming Series among others.
The laptop market forecast report offers in-depth insights into key vendor profiles and offerings – Download Free Sample Report
Geographical Highlights
The laptop market share growth in APAC will be significant during the forecast period. China is the key market for laptops in APAC. Market growth in this region will be faster than the growth of the market in other regions.
Because of the presence of significant vendors, the rise of the gaming industry, and the increasing penetration of 5G Internet services, North America held the biggest market share in 2019. Many major suppliers, such as Apple, Dell, HP, and Microsoft, have offices in the region, giving them easy access to distribution networks for laptop manufacturing and sales. In addition, video games are also popular in the region. In the United States, for example, roughly 160-165 million individuals played video games in 2018. As a result, leading providers in the region have several prospects for expansion.
Moreover, countries like the APAC, Europe, MEA, North America, and South America are the key market for the laptop market in APAC, owing to the high adoption, ease of use, and reliability of traditional laptops in this region.
To unlock the top strategies practiced by the maximum growth generating region, View Sample Report
Key Market Dynamics-
- Laptop Key Market Drivers:
- Growth of the corporate sector
The expansion of the business sector, as well as the increase in the number of offices, has led to the rise in laptop demand. In India, for example, there has been a tremendous rise in office realty leasing in 2019, indicating the corporate sector's optimistic expansion. The increase in the number of technology parks and business parks throughout the world has spurred demand for PCs such as desktops and laptops. During the forecast period, the market is likely to be driven by rising demand for laptops among enterprise clients as well as the rising popularity of working from home among employees.
- Laptop Key Market Trends:
- The growing number of strategic partnerships
The number of strategic relationships amongst market participants is expanding, including semiconductor component manufacturers, technology platform providers, software developers, and distributors. Vendors can gain market share by expanding their product portfolio and geographical presence through strategic collaborations and partnerships. As a result, during the projection period, the expanding number of strategic collaborations among market participants is predicted to have a beneficial impact on laptop sales.
Download a free sample for highlights on market Drivers & Trends affecting the laptop market.
Customize Your Report
Don't miss out on the opportunity to speak to our analyst and know more insights into this market report. Our analysts can also help you customize this report according to your needs. Our analysts and industry experts will work directly with you to understand your requirements and provide you with customized data in a short amount of time.
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Laptop Market Scope |
Report Coverage |
Details |
Page number |
120 |
Base year |
2019 |
Forecast period |
2020-2024 |
Growth momentum & CAGR |
Accelerate at a CAGR of 1% |
Market growth 2021-2024 |
USD 7.52 billion |
Market structure |
Fragmented |
YoY growth (%) |
1.13 |
Regional analysis |
APAC, Europe, MEA, North America, and South America |
Performing market contribution |
APAC at 36% |
Key consumer countries |
China |
Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
Key companies profiled |
Acer Inc., Apple Inc., ASUSTek Computer Inc., Dell Technologies Inc., HP Inc., Huawei Investment & Holding Co. Ltd.Lenovo Group Ltd., Microsoft Corp., Micro-Star International Co. Ltd., and Samsung Electronics Co. Ltd |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
About Us:
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
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SOURCE Technavio
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