Launch of New LOUD3R Curation Platform Advances Online Publishing Technology

Completely redesigned LOUD3R Curation Platform simplifies online publishing; offers powerful tools to curate content feeds in real-time

Jun 28, 2010, 11:00 ET from LOUD3R

PASADENA, Calif., June 28 /PRNewswire/ -- LOUD3R, a technology company that provides publishers and marketers with a comprehensive platform for discovering, curating and publishing the most relevant, real-time content, today announced the launch of its new LOUD3R Curation Platform which features the ability to customize and curate content feeds in real-time.  Today's announcement makes the new platform -- already in use by LOUD3R's clients including the New York Daily News, Tribune Media Group, Fox Broadcasting Company and several other leading online marketers -- available to the market at large.

"Other content solution technologies only offer static, one-size-fits-all aggregated feeds of content," said Lowell Goss, CEO of LOUD3R.  "Our new platform provides speed, scale, and quality and gives publishers genuine editorial flexibility. The LOUD3R Curation Platform also offers robust tools that empower editors and marketers and let them add their own point of view, voice and brand, which are the keys to dynamic content curation."

In addition to a streamlined interface and intuitive user experience, the LOUD3R Curation Platform offers up-to-the-minute monitoring of topical content streams of news, blogs, photos, videos and Twitter, and provides complete flexibility for adding original content to the stream.  A Twitter management suite comes standard with the platform, and helps make sense of the tweet stream, identifies influential Twitter users and simplifies direct engagement with them.  Content streams curated through the platform are easily published to websites, apps and social media.

LOUD3R secured more than $3 million in financing earlier this year. Since then, the company has been developing new content curation technology and plans to introduce additional products throughout the year. In addition, the company recently launched partnerships with Tribune Media Group to power its hyperlocal ChicagoNow site, and with the New York Daily News to power its online Travel and World Cup 2010 sections.

"The New York Daily News was able to create new content-rich sections -- like our World Cup and Travel pages -- quickly and with very few resources; and that wouldn't have been possible without LOUD3R," said Steve Lynas, Senior Vice President, New York Daily News Digital. "Our editors can approve, endorse or supplement content sections in only minutes a day using the LOUD3R Curation Platform."

About LOUD3R

LOUD3R's content discovery, curation and publishing platform gives publishers and marketers simple tools to quickly add high quality content to their sites, apps and social media at a low cost. With more than 120,000 topics curated from more than 340,000 sources across the web, LOUD3R delivers the best real-time content. Founded in 2008, LOUD3R is based in Pasadena, Calif. and is led by former Google, MTV, MySpace and Yahoo! executives. To learn more about how leading publishers and brands are making their sites LOUD3R, visit www.loud3r.com.

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