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Le salon Big Boys Toys s'apprête à présenter une moto d'une valeur de 250 000 $ à l'occasion de sa 6e édition


News provided by

Big Boys Toys

Jul 22, 2015, 03:00 ET

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Some of the unique products being showcased at BBT 2015 (PRNewsFoto/Big Boys Toys) (PRNewsFoto/Big Boys Toys)
Some of the unique products being showcased at BBT 2015 (PRNewsFoto/Big Boys Toys) (PRNewsFoto/Big Boys Toys)

ABU DHABI, UAE, July 22, 2015 /PRNewswire/ --

Le terrain de jeu par excellence du Moyen-Orient se prépare à tripler en taille pour son prochain salon qui se tiendra du 18 au 21 novembre

Big Boys Toys, le plus grand salon du Moyen-Orient dédié au luxe, est de retour pour son édition 2015 du 18 au 21 novembre, au Centre national des expositions d'Abu Dhabi (ADNEC).

     (Photo: http://photos.prnewswire.com/prnh/20150721/238759 )

Organisée par Artaaj Events, cette exposition très attendue présentera trois fois plus de produits uniques et passionnants que lors de sa précédente édition. Offrant une expérience complète qui englobe chaque aspect d'un art de vivre distingué, Big Boys Toys présente des produits dans 10 catégories : Auto, Moto, Tout-terrain, Marine, Aviation, Aventure, Bien-être, Mode, Style de vie et Numérique.

S'exprimant à propos de l'édition 2015, Biju Jayaraaj, président-directeur général d'Artaaj, a déclaré : « Big Boys Toys est une plateforme qui permet aux innovateurs du monde entier de présenter leurs produits spectaculaires et uniques afin de captiver l'audience sous un toit qu'il est impossible de trouver ailleurs sur la planète. Big Boys Toys attire un public exclusif de haut rang qui a les moyens d'acheter ces produits. »

Les visiteurs de Big Boys Toys comprennent plus de 40 000 clients à valeur nette élevée originaires de l'ensemble du CCG, avec plus de 40 % visiteurs émiratis attendus cette année. La journée VIP (le 18 novembre) devrait rassembler jusqu'à 2 000 invités à valeur nette ultra-élevée, des chefs d'entreprises, des membres de la famille royale et autres personnalités éminentes.

Cette année verra le lancement de l'événement « Innovation, Design and Technology Summit and Awards » (Sommet prix de l'innovation, du design et de la technologie), qui abordera les dernières actualités en matière de design, de tendances et de technologie, tout en réunissant et en rendant hommage aux leaders mondiaux de l'innovation.

Parmi les lancements de produits qui auront lieu pendant l'exposition Big Boys Toys, il convient notamment de citer une merveilleuse moto Bienville Legacy d'une valeur de 250 000 $ de la fondation ADMCi, des yachts de luxe haut de gamme de Team Nine, des superboats sur mesure d'Hydrasport, des coffre-forts personnalisés et fabriqués à la main de Doettling d'une valeur d'1 million de dollars, ou encore les submersibles personnels MK1.

Cette édition 2015 de Big Boys Toys marquera également le lancement du prix « Style Icon » (Icône de style), qui récompensera le visiteur ou à la visiteuse le ou la mieux habillé(e) pendant l'événement. En donnant l'occasion aux visiteurs de conduire une gamme de supercars de leur choix, le très populaire « Supercars Test Drive Pit » (piste d'essai de supercars) fera son retour cette année avec 50 supercars parmi lesquelles des Lamborghini, des Ferrari et bien plus encore.

Demandes de renseignements concernant l'espace d'exposition ou les parrainages : +971502403406 ou [email protected]

Site Web : http://www.bigboystoysuae.com 
Facebook : https://www.facebook.com/BigBoysToysOfficialPage 
Twitter : @bigboystoys_uae

SOURCE Big Boys Toys

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