BOCA RATON, Fla., Feb. 2, 2011 /PRNewswire/ -- LeadAmerica, one of the nation's educational leaders in personalized experiential learning designed to better prepare middle and high school students for their transition to college and their future career, announced today that Anil Singh has joined the company as chief marketing officer. In this role, Singh will lead LeadAmerica's marketing team in its diverse initiatives to maximize brand awareness and drive enrollment across the country.
(Logo: http://photos.prnewswire.com/prnh/20110202/NY41147LOGO)
"We're excited to add Anil to our marketing team and believe his significant experience in multi-channel marketing, branding strategies, business development and affiliate partnerships will be a tremendous asset to our company," said Terrence Stecz, CEO of LeadAmerica. "Anil brings a very diverse set of skills and leadership abilities to our organization. We know his addition only strengthens our ability to further execute our vision of empowering young people everywhere to explore their future path and discover what inspires them the most."
Singh comes to LeadAmerica with more than 25 years of experience in business development, product innovation, direct marketing and branding. His diverse industry experience includes publishing, technology, education management and financial services at start-up and Fortune 50 companies such as Time Inc., Advanta Corp and PayTrust. Prior to joining LeadAmerica, Singh most recently served as chief marketing officer for Tigrent Learning, an international business-to-consumer provider of live and software-based training to self-directed investors. In this position, he was responsible for leading the annual operating plans, developing national business alliances and implementing performance metrics.
"LeadAmerica has quickly become one of the leaders in experiential learning and I'm honored to join the team to help better prepare middle and high-school students for their college and career transition," said Singh. "I look forward to using my experience, strategic insights and leadership to help market LeadAmerica as an important component of college and career readiness to America's youth."
LeadAmerica is one of the nation's most respected youth development organizations devoted to providing acclaimed college-level academic experiences that deliver tangible improvements in college and career readiness. LeadAmerica offers a diverse curriculum, a highly engaging and rigorous academic experience with hands-on interactive workshops and simulations to immerse students in their chosen field or topic. The college-accredited, career-focused conferences are offered for a minimum of five days or a maximum of 10 days and are held in the spring and throughout the summer at leading universities across the United States, including Stanford, Georgetown, Johns Hopkins and Columbia. To learn more about LeadAmerica, visit lead-america.org or contact a Program Advisor at 1-866-FYI-LEAD (1-866-394-5323).
About LeadAmerica:
LeadAmerica is one of the nation's educational leaders in personalized experiential learning designed to better prepare middle and high school students for their transition to college and their future career. Its conferences offer outstanding students the opportunity to explore their future path and discover what inspires them the most. Students gain valuable knowledge and the experience of real college life, on campus, at some of the greatest schools in the country. All LeadAmerica curriculums are college-accredited and have been approved by the National Association of Secondary School Principals (NASSP) for the seventh consecutive year.
Media Contact: |
|
Amanda Rich |
|
954.893.9150 |
|
SOURCE LeadAmerica
Share this article