SAN FRANCISCO and NASHVILLE, Tenn., Jan. 15, 2019 /PRNewswire/ -- Generation Z, which is comprised of today's youth and young adults, has received little attention compared to the Millennial generation. Yet, those in Generation Z are among our youngest consumers, students, colleagues, constituents, voters, and neighbors. Being able to better understand who they are and how they see the world can be helpful in effectively working with, teaching, supervising, and leading them.
Generation Z: A Century in the Making (www.thegenzhub.com), by Dr. Corey Seemiller and Meghan Grace, offers insight into nearly every aspect of the lives of Generation Z, including career aspirations, religious beliefs and practices, hobbies, social concerns, relationships with friends and family, health and wellness, money management, civic engagement, communication styles, political ideologies, technology use, and educational preferences.
- They have great entrepreneurial and inventive spirit. Half want to start their own businesses; 40% want to invent something to change the world.
- They see themselves as "doers" rather than "leaders." Only 64% take on the role of "leader" compared to 91% who take on the role of "doer."
- They prefer to learn alone rather than with others. 25% believe learning with others is ineffective.
- They are motivated by the impact they make on others. 75% are motivated by making a difference for someone.
- While they enjoy texting, they actually prefer in-person communication. 83% like in-person communication, whereas only 61% like texting.
- For their careers, making a difference is more important than making significant salaries. 25% believe making a difference is the most important factor in their future careers.
- They are highly concerned about finances. Two-thirds worry about financial security, and more than half prefer saving over spending.
Read more about this book and research at www.thegenzhub.com
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About the authors
Dr. Corey Seemiller (www.coreyseemiller.com) is a professor at Wright State University in Ohio, teaching, researching, and speaking, on issues related to leadership, civic engagement, career development, and Generation Z.
Meghan Grace (www.meghanmgrace.com) works and studies at Vanderbilt University in Tennessee and is an associate with Plaid, LLC, facilitating presentations, trainings, and strategy development for higher education, professional associations, and businesses.
Contact: Corey Seemiller, 520-429-9254, email@example.com
Contact: Meghan Grace, 804-822-5925, firstname.lastname@example.org
Review copies, Alex Atkinson, Routledge, Alexandra.email@example.com
SOURCE Corey Seemiller and Meghan Grace