Leading Spring Water Brands from Nestle Waters North America Partner with the National Parks Conservation Association

GREENWICH, Conn., May 3 /PRNewswire/ -- Nestle Waters North America Inc., on behalf of its six regional spring water brands, Arrowhead®, Deer Park®, Ice Mountain®, Ozarka®, Poland Spring® and Zephyrhills®, today announced its 2010 partnership with the National Parks Conservation Association (NPCA).  Nestle Waters' Regional Spring Water brands are the exclusive bottled water brand sponsors of NPCA and will work with the organization to support its mission to protect and enhance America's national parks for present and future generations. Nestle Waters will also offer a Facebook Cause promotion, which will directly benefit NPCA to further its mission.

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"We are proud to support the mission of the National Parks Conservation Association," said Angela Barile, Group Marketing Manager, Nestle Waters' Regional Spring Water brands.  "Our organizations share a common mission to preserve nature's treasures, and are committed to doing this for the good of us all - yesterday, today and tomorrow, and partnering with NPCA makes good social and business sense."

One key goal of NPCA is to ensure that America's national parks are fully funded and restored by 2016, the centennial anniversary of the National Park Service. To support NPCA's work to preserve the parks, Nestle Waters North America will donate $600,000 to the organization. Additionally, Nestle Waters' Regional Spring Water brands will support NPCA's work at select national park sites across the country with specific restoration needs, including some or all of the following: trail maintenance and building, removal of non-native, invasive plants and planting of native species, wetland restoration, and general park maintenance.

"As the only nonprofit membership organization dedicated solely to preserving and enhancing national parks, we are pleased to be working with Nestle Waters in support of the national parks," said Tom Kiernan, President, National Parks Conservation Association. "Nestle Waters has emerged as an ideal partner as we've learned more about the Regional Spring Water brands' dedication to environmental stewardship, and its desire to help us protect and preserve national parks sites across the country."

The partnership will be communicated at retail locations on select packages of Nestle Waters' Regional Spring Water brands from May 2010 to July 2010, and through advertising, public relations, and online marketing.

A Facebook Cause promotion will also be sponsored by Arrowhead® Brand Mountain Spring Water, through which the brand will donate up to an additional $40,000 dollars to support NPCA's work to preserve national parks in the western region of the United States. To get involved, visit the Arrowhead Facebook page.

To learn more, go to the Nestle Waters Regional Spring Water brand Web site in your region: www.arrowheadwater.com, www.icemountain.com , www.deerparkwater.com, www.ozarkawater.com, www.polandspring.com, www.zephyrhillswater.com.

About the National Parks Conservation Association

Since 1919, the nonpartisan National Parks Conservation Association (NPCA) has been the leading voice of the American people in protecting our national parks. With 325,000 members and supporters, NPCA is the largest independent, membership organization dedicated to protecting the natural, cultural, and historic treasures of our National Park System. Our mission is to protect and enhance our national parks today for our children and grandchildren tomorrow. To learn more visit www.npca.org.

About Nestle Waters North America

Central to the leadership of Nestle Waters North America Inc. is its 32-year experience and single-focus on producing bottled water products.  The company's dedication to product quality, manufacturing expertise, low-cost production, employee development and environmental stewardship, especially in the areas of water use, energy and packaging, has led Nestle Waters to the number one bottled water position in the U.S.  Simply said, to reach success the company follows its credo:  Respect for each other, respect for the environment and respect for the community.

SOURCE Nestle Waters North America Inc.