LeapFrog Number Lovin' Oven™ Nominated for Toy of the Year Award

Number Lovin' Oven, LeapFrog's pretend play preschool math toy, named as finalist for Educational Toy of the Year by the Toy Industry Association

Dec 01, 2015, 05:30 ET from LeapFrog Enterprises, Inc.

EMERYVILLE, Calif., Dec. 1, 2015 /PRNewswire/ -- LeapFrog Enterprises, Inc. (NYSE: LF), the leader in innovative learning solutions for children, today announced that Number Lovin' Oven has been named a finalist in the Toy Industry Association's annual Toy of the Year awards program.  

Nominated in the Educational Toy of the Year category, Number Lovin' Oven is a preschool toy that bakes early math into fun and engaging play focused on cooking and sharing—giving toddlers a first glimpse into how numbers and early math skills are a part of everyday life. It has been selected from hundreds of product entries submitted by over 200 companies, which were reviewed and selected for this prestigious recognition by more than 40 mass and specialty retail buyers, youth experts, academics, and journalists.

The Toy of the Year awards program is the Toy Industry Association's annual event recognizing the best in play for each calendar year in the toy industry.  Since the inception of the Toy of the Year awards program, LeapFrog has won more than 20 Toy of the Year awards from the Toy Industry Association in a variety of categories, and is currently the only company to have won the highly coveted "Educational Toy of the Year" award eight out of the fifteen years.

"We are thrilled that Number Lovin' Oven has been recognized amongst many of the outstanding educational toys as a finalist for this year's Toy of the Year award," said John Barbour, chief executive officer at LeapFrog. "We remain committed to helping children get ahead, and Number Lovin' Oven is a great example of how LeapFrog uniquely combines fun and learning, providing children ways to develop critical skills through exploration and pretend play."

Winning products are selected based on votes from mass and specialty toy retailers, media, TIA members and consumers, and announced during the February 12, 2016 awards ceremony in New York, marking the kick-off to the 113th annual North American International Toy Fair.

Consumers can vote for LeapFrog Number Lovin' Oven through January 17, 2016 at www.toyawards.org.


Number Lovin' Oven (MSRP $24.99, ages two years and up) is available at major retail locations and online.

About LeapFrog

LeapFrog Enterprises, Inc. is the leader in innovative solutions that encourage a child's curiosity and love of learning throughout their early developmental journey. For 20 years, LeapFrog has helped children expand their knowledge and imagination through award-winning products that combine state-of-the-art educational expertise led by the LeapFrog Learning Team, innovative technology, and engaging play – turning playtime into quality time. LeapFrog's proprietary learning tablets and ground-breaking developmental games, learn to read and write systems, interactive learning toys and more are designed to create personalized learning and development experiences that encourage, excite and build confidence in children. LeapFrog is based in Emeryville, California, and was founded in 1995 by a father who revolutionized technology-based learning solutions to help his child learn how to read. Learn more at www.leapfrog.com. LeapFrog Ahead®.

TM & © 2015 LeapFrog Enterprises, Inc. All rights reserved.

Media Contact: Katie Zeiser Access Communications for LeapFrog kzeiser@leapfrog.com

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SOURCE LeapFrog Enterprises, Inc.