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Learn How Merck is Creating a Unified Culture and Company Brand During NewsGator Webinar Entitled: From MyMerck to OneMerck - Enterprise 2.0


News provided by

NewsGator Technologies, Inc.

Jul 07, 2010, 02:00 ET

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DENVER, July 7 /PRNewswire/ -- Merck, the second-largest pharmaceutical company in the world with a long, rich history in working to improve people's health and well-being around the globe, will share how it is creating a unifying sense of culture and company brand following the merger of Merck and Schering-Plough with help from NewsGator.

Robert Maguire, Executive Director of Shared Business Services at Merck and the person leading the charge towards OneMerck, will present during the webinar taking place Thursday, July 15, 2010 at 2 p.m. ET.

Register at: http://info.newsgator.com/MerckWebinar.html?LeadSource=web.

Over a decade ago, MyMerck was created as a portal infrastructure for the company. Since the merger with Schering-Plough, Merck embarked on an aggressive initiative to bring cultures and collaboration together under the banner of OneMerck. The solution has been deployed with Microsoft SharePoint and NewsGator Social Sites. The result is an effective enterprise social computing platform where everyone can identify themselves as Merck champions, experts, and stewards – communicating, collaborating and innovating for the greater good.

Attendees will be able to:

  • Understand the business drivers and primary objectives of the OneMerck enterprise 2.0 initiative
  • Hear recommended steps to overcome resistance and challenges within companies rolling out E2.0
  • Learn how to maximize E2.0 project results.

About NewsGator

NewsGator makes SharePoint social. Our Enterprise 2.0 software suite, Social Sites, boosts any organization's performance with the power of innovation management, collaboration and knowledge-sharing both inside the enterprise and out. Customers achieving results with Social Sites include Accenture, Battelle, Biogen Idec, CME Federal Credit Union, Deloitte, Edelman, Fujitsu, Merck, Novartis, The United States Army and The United States Air Force. Get social at www.newsgator.com.

SOURCE NewsGator Technologies, Inc.

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