'Learn the Switch to Mac' for $0.99 with a Genuine Mac Enthusiast

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Feb 10, 2011, 08:48 ET

CUPERTINO, Calif., Feb. 10, 2011 /PRNewswire/ -- If you are one of the millions switching to Mac, you want this app. At its launch in the Mac App Store, "Learn the Switch to Mac" cracked the top 10 paid app downloads. CNET's Joe Aimonetti says, "Each lesson is led by a friendly looking dude (Saied) who gives you several tasks to complete within each function. Completing these tasks will help novice users get the hang of their new Mac."

(Photo: http://photos.prnewswire.com/prnh/20110210/SF45516)

"Today is a great day for Switchers," Saied Ghaffari said, CEO of It's About Time Products. "Now with one click for $0.99 in the Mac App Store, Switchers can learn the Mac at their own pace with our completely interactive learning app."

"Learn the Switch to Mac" was created by 26-year old Silicon Valley entrepreneur Saied Ghaffari. Back in 2001, Ghaffari was the youngest employee to work at the Apple Store in Tysons Corner, Virginia. Within a short period of time, Ghaffari proved to be one of the most successful Apple Store employees, having the highest metrics attach rates for .mac. In 2005, Apple hired Ghaffari as the .mac evangelist, and sent him around the world demonstrating the features of .mac. In 2006, Ghaffari launched It's About Time Products to reinvent at-home learning with his eyes set on teaching the switch to Mac. In this way, "Learn the Switch to Mac" was created by a genuine Mac enthusiast who understands the product to its core and can teach its features with ease and confidence.

Designed for all users—power to beginners, we recommend using "Learn the Switch to Mac" in the first couple weeks after you purchase your new Mac. Start by clicking what you want to learn, then watch Saied, your instructor, teach you about the feature. After he teaches you, you try it yourself on the virtual Mac we've built into the learning environment. If you complete the lesson correctly, you get a gold star. It's really fun.

Thank you for giving us the opportunity to teach you how to use the Mac.

Pricing & Availability

Learn the Switch to Mac is available now for a special launch price of $0.99 in the Mac App Store

LINKS:

Mac App Store:

http://itunes.apple.com/us/app/learn-the-switch-to-mac/id412667520?mt=12

Demo video:

http://vimeo.com/2230768

CNET REVIEW:

http://reviews.cnet.com/8301-13727_7-20030914-263.html

TUAW

http://www.tuaw.com/2011/02/05/switchers-get-learn-the-switch-to-mac-for-a-buck-in-the-mac-a/