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Les stratégies CEM avancées, sujet d'actualité au Customer Experience Management in Telecoms: European Summit


News provided by

Telecoms IQ - IQPC

Sep 09, 2013, 06:00 ET

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LONDRES, September 9, 2013 /PRNewswire/ --

À l'occasion de l'évènement annuel CEM in Telecoms: European Summit (du 23 au 25 septembre 2013 à Vienne, en Autriche), les hauts représentants de plus de 30 opérateurs EMOA de premier ordre se retrouveront pour débattre sur comment intégrer la gestion d'expérience client (CEM) à l'ADN de leurs organisations et fournir une riche expérience client multicanaux.

Consultez le programme complet ici : http://www.cemintelecomseurope.com/Brochure.aspx

« Les opérateurs subissent une pression énorme pour se différencier les uns des autres sur l'un des marchés les plus concurrentiels au monde. Ils sont confrontés par ailleurs à des décisions difficiles concernant la priorisation des réductions budgétaires qu'ils peuvent ou non appliquer afin de conserver une expérience client optimale et d'éviter le taux de perte.

L'évènement CEM in Telecoms: European Summit constituera pour les décisionnaires expérimentés la plate-forme parfaite pour le partage, le réseautage et l'apprentissage avec d'autres opérateurs de pointe de la zone EMOA », a déclaré Francesca Pezzoli, principale responsable marketing chez Telecoms IQ - IQPC.

L'évènement (http://www.cemintelecomseurope.com) comportera des études de cas d'opérateurs dirigées par :

  • Le directeur général adjoint du marketing consommateurs, T-Mobile Austria
  • Le directeur de la gestion de l'expérience client et de la veille économique, Turkcell
  • Le directeur de la stratégie de la relation clients, Orange Polska
  • Le responsable du programme mondial NPS, Vodafone group
  • Le responsable de l'orientation client, KPN
  • Le responsable de la gestion client, A1 Telekom Austria
  • Le responsable Customer Experience Design Voice & Self Service Solutions, Deutsche Telekom
  • Le responsable du département qualité et expérience client, Slovak Telekom

Pour plus d'informations sur l'évènement Customer Experience Management in Telecoms: European Summit, qui aura lieu du 23 au 25 septembre 2013 à Vienne, en Autriche, y compris la liste des intervenants en tête du secteur et le programme le plus récent, veuillez vous rendre sur : http://www.cemintelecomseurope.com. Pour les demandes d'informations de la presse et le marketing, veuillez contacter Francesca Pezzoli, principale responsable marketing chez IQPC. E-mail : [email protected]

Remarques à l'attention des éditeurs  :

À propos de Telecoms IQ  :

Telecoms IQ organise des conférences axées sur les opérateurs et soigneusement ciblées, qui comprennent des études de cas de pointe, des débats ouverts, des échanges de connaissances pratiques et des occasions de réseautage inestimables. Site Web : http://www.telecom-iq.com.

Francesca Pezzoli
[email protected]
+44(0)2073689300

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