Letter Friend Revives Simple Direct Mail Solution for Building Long Lasting Customer Relationships

FAIR LAWN, N.J., July 9, 2014 /PRNewswire/ -- Letter Friend's services assist brands with achieving marketing goals by combining the creativity of personalization with the authenticity of real handwritten services.

While many direct mail servicers use computer fonts to imitate the genuineness of real handwriting, Letter Friend writers are successfully returning to basics by hand addressing each envelope, letter and custom sticky note for their clients' direct mail campaigns.

Various studies, one notably done by ACR, confirm how effective hand addressed direct mail materials are – increasing open rates by 72% compared to other direct mail methods. Individuals involved in fundraising can benefit too as proven by a fundraiser who achieved a 50% donation response rate two years in a row using handwritten envelopes. This basic yet powerful solution of real people hand addressing direct mail material contributes to Letter Friend's good reviews.

Letter Friend's Account Manager Eldar Ganiev explains, "In today's world where everything is so fast-paced, Letter Friend understands the importance of a personal touch to get the deal, make a sale, and develop a lasting relationship with clients."

Letter Friend currently offers free quotes to business owners and marketers interested in adding real personalized handwritten services to their direct mail campaigns. On the company's blog, they provide helpful advice and useful tips to professionals who are interested in using handwritten direct mail materials to build client relationships.

For more information about Letter Friend's services, visit our website http://LetterFriend.com

About Letter Friend

Letter Friend, based in Fair Lawn, N.J., provides handwritten services for direct mail materials that are always handwritten by real people, no fonts.

Like us on Facebook: https://www.facebook.com/letterfriendmarketing

Press release by: http://mswriteitall.com

SOURCE Letter Friend