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Life.io Announces Content Relationship Agreement with Unstuck

Life.io expanding its MIND feature by adding Unstuck's award winning content


News provided by

Life.io

Mar 02, 2017, 06:11 ET

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PHILADELPHIA, March 2, 2017 /PRNewswire/ -- Life.io, a leader in digital consumer engagement and policyholder insights, announced today a relationship with Unstuck, an award winning app that helps people see and solve tough problems and situations in their lives. Life.io will incorporate Unstuck's content into their MIND feature. MIND serves to help users improve their outlook, analyze their personality, and improve their overall mental health. This relationship gives Life.io the ability to further expand the MIND feature and develop a fun and engaging personalized journey.

Life.io's industry-leading consumer engagement platform incorporates tools, pathways and journeys that policyholders love to interact with. By delivering a smarter 1-to-1 customer journey, at scale, life insurers will be able to engage their policyholders in a smarter and more targeted fashion. With better policyholder intelligence, carriers will improve their capabilities in risk mitigation, product innovation, and sales. Additionally, insurers can understand the behaviors of their most loyal customers, enabling them to build products that better meet policyholders' evolving needs.

"At Unstuck, we show people how getting stuck in life is actually a sign that growth is on the horizon. Pairing our content with Life.io's platform means even more people will learn how to transform a stuck moment into an opportunity to make their life better," said Nancy Hawley, VP and GM of Unstuck.

Jon Arnold, Life.io's SVP of Product, adds, "The content licensing relationship between Unstuck and Life.io ensures that users around the world will have the most engaging and meaningful guide to help them improve their lives and make better choices. We are very excited to incorporate Unstuck as we continue to enhance the capabilities of our industry-leading digital engagement platform."

About Life.io
Founded in 2012, Life.io has become a leader in the digital consumer engagement space. Life.io has revolutionized how insurers engage with their policyholders, clients and customers by creating a fun and rewarding environment where they actively interact with their carriers to achieve physical, mental, and financial goals. The consistent engagement allows Life.io to capture a wealth of user insights, life change events, create brand champions, decrease policy risk, streamline the underwriting process, and capture up-selling and cross-selling opportunities. Learn more at www.life.io.

About Unstuck
Unstuck is an award-winning app, online learning platform, and content site that helps you understand what's holding you back and how to move forward. Its unique approach has been recognized by leading media outlets including The New Yorker, O. Magazine, TechCrunch, and Lifehacker. Learn more at http://www.unstuck.com.

This press release was issued through 24-7PressRelease.com. For further information, visit http://www.24-7pressrelease.com.

SOURCE Life.io

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