LifeProof, Featured Product of The Launch Conference 2011, Selects OrderMotion to Manage Record Growth

Meteoric sales expected for first waterproof, shockproof, dustproof and snowproof iPhone case - OrderMotion to facilitate growth

Sep 29, 2011, 12:32 ET from OrderMotion, Inc.

BURLINGTON, Mass., Sept. 29, 2011 /PRNewswire/ -- ( -- OrderMotion, Inc., the leading Web-based order management and marketing campaign platform company, today announces the addition of LifeProof™ to its growing list of clientele. Since debuting to an audience of potential investors at the Launch Conference in February, LifeProof's sales have soared by selling the first-ever all-protective, everyday case for the iPhone 4. In anticipation of skyrocketing sales, LifeProof chose OrderMotion's SaaS platform to help them scale quickly while efficiently managing a high volume of transactions as its business grows -- particularly online. Most importantly, LifeProof's team can be spread throughout the globe and still know precisely what's going on with their business -- thanks to the Web-based platform.

"We're particularly excited to work with LifeProof for two reasons," said Brian Otis, OrderMotion's VP of eCommerce Business Development. "First, our system is perfect for high volume, high growth companies like LifeProof and they'll be able to scale quickly without a huge investment in IT. And, secondly, our platform essentially levels the playing field so LifeProof can compete on innovation and marketing without fear of being outpaced by technology."

"It's critical for start-ups to get it right the first time with minimal missteps," said LifeProof's VP of Marketing, Daniel Koziol. "We chose OrderMotion because their technology helps growing companies like ours gain a competitive advantage quickly without having to be experts in order management technology. It just made sense from every angle of our business."

About LifeProof™

LifeProof designs, manufactures, and markets complete, everyday protection for mobile devices, creating an entirely new category of products designed to give more freedom from environmental constraints. Based in San Diego, LifeProof offers elegant and protective cases for SmartPhones and Tablet PCs that enable full functionality and interactivity under harsh conditions. The registered brand name 'LifeProof' is inspired by the idea that it is possible to protect mobile devices from the realities of everyday life -- water, mud, dirt and snow -- without sacrificing style, convenience or functionality. For more information, visit

About OrderMotion, Inc.

OrderMotion is an ecommerce order management and marketing campaign platform company with on-demand, Web-based technology that plugs seamlessly into the entire vendor network of Web storefronts, call centers, payment processors, customer service centers, fulfillment solutions and financial packages. OrderMotion provides: 1) High volume, efficient and flexible order processing and inventory management to enable smooth, rapid growth, 2) Robust functionality and built-in best practices to turn the voluminous amount of behavioral data created by the order process into new revenue opportunities, and 3) Deep, insightful and customizable analytics and reporting to enable timely decisions to drive growth and profits. OrderMotion is a PCI Level 1 certified service provider and ideally suited for multi-pay and continuity order processing. OrderMotion is based in Burlington, Massachusetts, and on the Web at

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SOURCE OrderMotion, Inc.