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Lijit's Latest Platform Update Allows Publishers to be Searched by Media Type

New Way to Search Lets Readers Drill Down by Social Media Type to Find the Most Relevant Content


News provided by

Lijit Networks, Inc.

Sep 28, 2010, 03:00 ET

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BOULDER, Colo., Sept. 28 /PRNewswire/ -- Lijit Networks, Inc., the leader in custom site search and engagement tools for online publishers, today announced new search features to help publishers increase time on-site, improve pageviews, and reduce bounce rates. Publishers using Lijit's free site search and content discovery tools can better engage readers by integrating websites, social media and rich media to expose all of their online content in one easy-to-search solution.  

Lijit's site search and content discovery tools aggregate social media content sources, including websites, Facebook, Twitter, Flickr photos, YouTube videos and more. All content sources are integrated into native search results and readers can drill down by social media type to find the most pertinent information. New features includes:

  • Facebook status updates and photos
  • Real-time Twitter updates
  • Media thumbnails for Flickr photos and preview images within native search results
  • Media thumbnails for YouTube that launch video within native search results

In addition, Lijit Search features a "Lijit Picks" tab, which provides an overview of the top three search results from each content source. This helps readers quickly determine how to filter results to find the most relevant information across all types of social media.    

"Publishers love Lijit search because it surfaces all facets of their online persona. The more readers can relate to the publisher, the longer they stay on site and more often they return," said Todd Vernon, CEO and founder of Lijit Networks. "With this platform upgrade, Lijit delivers a new way to search by allowing readers to drill down based on their preferred type of social media, whether it's Facebook, Twitter, blogs or photos."  

About Lijit Networks, Inc.

By helping publishers engage and understand their readers, Lijit has created a trusted publisher network – including more than 12,000 publishers, 700 million page views per month, and 53 million unique visitors – that advertisers and brands leverage to build relationships with their target audience. Lijit's innovative site search and statistics collect and report on reader intent, behavior, demographics, and other actionable insights. The data is used to build highly targeted and contextually relevant premium online advertising campaigns that increase brand awareness, deliver more intent to purchase, and result in better ad performance. Learn more at www.lijit.com.

Lijit, the Lijit Networks logos and all other Lijit Networks product or service names are trademarks or registered trademarks of Lijit Networks, Inc. All other names and trademarks are property of their respective owners.

Contact

Sonya Caprio

Director of Marketing

[email protected]

720-266-5193

SOURCE Lijit Networks, Inc.

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