Lily.B Launches at the Cannes Film Festival

New all-natural skincare line developed for young women debuts at Cannes

Jun 08, 2010, 11:11 ET from Lily.B

SCOTTSDALE, Ariz., June 8 /PRNewswire/ -- Lily.B, the first collection from Lily Blue, LLC, launched at an exclusive yacht party on the French Riviera during the Cannes Film Festival. The line features five all-natural skin care products designed for women 22 to 38 years of age. Formulated with natural botanicals and sea-sourced ingredients, Lily.B was created for skin that is beyond the acne-prone phase but not yet ready for heavy anti-aging products.

"The clear message today is anti-aging, yet there is a period of time when a woman's skin is not ready to benefit from the countless anti-aging products currently available. Younger women are becoming increasingly aware of the importance of protecting their skin before the signs of aging begin to appear. The philosophy behind Lily.B is to provide natural effective products that are designed to balance, nourish, and protect the skin while ensuring that it looks and feels its very best," said Liz Bishop, founder of Lily.B Skincare.

Lily.B is all-natural and does not use skin-irritating ingredients. Lily.B products are tested by physicians, never by animals, and are dermatologist recommended. Featured products include Rose Hip Infused Facial Wash, Multi-Action Rescue Eye Cream, Red Tea Defense Booster Serum, 24/7 Defense Daily Moisturizer, and Botanical Rich SPF 30. All products are available online at http://www.lilybskincare.com.

The Cannes Film Festival proved to be an exciting launching point for the new skin care line. "We were thrilled to have Lily.B join us as a featured sponsor. The yacht party, which hosted international entertainment executives and celebrities, provided the brand with the opportunity to introduce Lily.B to hundreds of people from around the world," said Amy Baker, Managing Partner of Winston|Baker, the event production company.

About Lily.B Skincare

Lily.B specializes in skin care for younger women. Liz Bishop founded Lily Blue, LLC and began developing Lily.B in 2009; dedicating research and production to the new line in order to offer natural skincare products for young women with "in between" skin.

With over 20 years of cosmetic and pharmaceutical sales, marketing, and product development experience, Ms. Bishop is uniquely qualified to bring Lily.B to today's younger skin care consumer.

http://www.lilybskincare.com

SOURCE Lily.B



RELATED LINKS

http://www.lilybskincare.com