Lindi Skin Poised to Serve Needs of Cancer Patients as WHO Reports 57% Surge in Cancer

PHILADELPHIA, Feb. 20, 2014 /PRNewswire/ -- MS -- According to a new report from the World Health Organization, cancer cases are expected to surge by 20 percent over the next two decades. The World Cancer Report, produced by the WHO's specialized cancer agency, predicts that new cancer cases will rise from 14 million annually in 2012 to 22 million within 20 years, leaving millions more to cope with the disease and the often debilitating and painful side effects of treatment plans that accompany the disease.

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The effects that cancer treatment can have on a person's skin have long been overlooked. But a new movement combining oncology and dermatology aims to address the potentially negative consequences that rashes, burns and blemishes can produce.

"Skin side effects can affect patients' sense of self and their interactions with others," says Mario Lacouture, M.D., who specializes in dermatologic conditions that result from cancer treatments. "These side effects can lead to costly treatments, affect overall health, and perhaps most significantly, they may require that anticancer treatments be reduced or stopped altogether."

Upon receiving a cancer diagnosis, patients concerned about the potential impact that treatment may have on their complexions should discuss their options with their physicians. After initiating such discussions, men and women being treated for cancer can take additional steps to maintain their appearance and quality of life both during and after treatment.

• Alter your skin care routine. Upon receiving a cancer diagnosis, patients must make a host of lifestyle adjustments to many things, including to their skin care routines. Intense skin rashes and burns are common side effects of chemotherapy and radiation. While such consequences can affect patients' self-image, these side effects can be manageable.

Recognizing traditional skin care products' ineffectiveness at combating the dermatologic side effects of cancer treatment during her own battle with the disease, cancer survivor and entrepreneur Lindy Snider began working with dermatologists, oncologists, nurses, and skin care formulators to address the issue, eventually developing Lindi Skin (www.lindiskin.com), a collection of skin care products designed specifically for individuals undergoing treatment for cancer and related disorders. Combining state-of-the-art technology with innovative natural ingredients, Lindi Skin products include a host of botanical extracts boasting anti-inflammatory, analgesic, anti-bacterial, and anti-viral properties, while providing a soothing and gentle formulation even for those patients with especially sensitive skin.

• Embrace antioxidants. In developing Lindi Skin, Snider and her team designed an exclusive formulation of concentrated botanicals that deliver high levels of beneficial antioxidants to the skin. Known as the LSA Complex®, this formulation includes Snider's pioneering use of astaxanthin, a powerful antioxidant that is only now beginning to receive widespread recognition for its restorative properties, a decade after Snider began using it in her skin care products.

SOURCE Lindi Skin