Live Webinar: How to Design an Effective Hybrid Event: Lessons Learned from Event Camp Twin Cities

Sonic Foundry hosts live webinar

Oct 25, 2010, 13:50 ET from Sonic Foundry, Inc.

MADISON, Wis., Oct. 25 /PRNewswire/ -- Last month, an event took place in Minneapolis that could very well change the face of meetings to come – Event Camp Twin Cities. Sonic Foundry, Inc. (Nasdaq: SOFO), the recognized market leader for rich media webcasting and knowledge management, will host a live webinar with the event's organizers.

WHEN: Tuesday, October 26, 2010, 1:00 - 1:30 p.m. CDT (convert to your time zone)

WHERE: To register for this complimentary webinar, visit

The Event Camp Twin Cities program centered on four words - social, innovation, collaboration, experimentation. With more than 550 people participating online and over 100 people participating in three face-to-face sites, that innovative meeting experiment was a success.

The event's volunteer organizers, Samuel J. Smith and Ray Hansen, sought a safe environment where event professionals could push the boundaries of the traditional face-to-face meeting by trying new things: live webcasting to a remote audience, an online host, international PODS connected with videoconferencing, alternative session formats like Pecha Kucha and game simulations, plus improv, storyslam, a digital scavenger hunt and more.

Join the Event Camp Twin Cities co-founders as they reflect on how they did it, what they learned and why the end result was an experience people are still talking, blogging and tweeting about more than a month later:

  • Understand how hybrid event technology, social media and collaborative formats can be used together successfully
  • Review the checklist of the technology they tried, how it worked and what they'd do differently next time
  • Get inspired through their photos, screen shots and anecdotes to introduce new formats, technology and entertainment at your next event
  • And bring your most pressing questions about how to successfully blend social media, collaborative communities, webcasting and other meeting technology

About the Presenters:

Samuel J. Smith is an event technology consultant that helps event owners identify interactive meeting technologies that are the best fit for their event objectives and budgets. A regular contributor to EventCoup and Engage365, Sam has been working with technology professionally for more than 13 years and international events in Europe since 2006.

Ray Hansen has been an innovative leader and industry expert on interactive meeting technology and audience response systems for nearly a decade. Ray recently started AppE Productions and has been developing social and mobile applications to engage, educate and communicate to audiences of any size.


Erica St. Angel, Vice President of Marketing for Sonic Foundry

About Sonic Foundry®, Inc.

Sonic Foundry (NASDAQ: SOFO, is the global leader for rich media webcasting and knowledge management, providing enterprise communication solutions for education, business and government. Powered by Mediasite, the patented webcasting platform which automates the capture, management, delivery and search of lectures, online training and briefings, Sonic Foundry empowers people to transform the way they communicate. Through the Mediasite platform and its Event Services group, the company helps customers connect a dynamic, evolving world of shared knowledge and envisions a future where learners and workers around the globe use webcasting to bridge time and distance, accelerate research and improve performance. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry's products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission.

SOURCE Sonic Foundry, Inc.