Jun 23, 2015, 09:17 ET
LOS ANGELES, June 23, 2015 /PRNewswire/ -- Loton, Corp. (OTC: LTNR) announced that it has entered into an agreement with Bruce Perlmutter to serve as Interim Head of Programming for its LiveXLive (Live by Live) subsidiary. Mr. Perlmutter is an accomplished media executive and was most recently responsible for programming at Revolt Media.
"Bruce is a luminary in the media industry with vast live programming experience including network news and entertainment content. He provides us with the ability to offer unique programming including backstage, green room and virtual reality content. We're thrilled to have him working with us," commented Robert Ellin, Executive Chairman and President of Loton, Corp. "Bruce will assist in securing the best hosting talent and will be instrumental in creating our own television programming."
Bruce Perlmutter is a multi-platform development strategist. At Revolt Media, Bruce oversaw original content for the music network. Live event programming is Bruce's passion. "I am truly excited to be a part of the LiveXLive team," commented Bruce Perlmutter. "This unprecedented concept in live music programming will without question transform the current landscape for both artists and fans."
Prior to joining Revolt, Bruce helped build live experiences at E! Entertainment Television and held senior executive roles at the world's top cable news networks including: CNN, CNBC, MSNBC and FOX. He developed and produced countless hours of programming including news, magazine programs, unscripted docuseries and live events.
LiveXLive is the world's first premium live music streaming network that will deliver around the clock live music to viewers on any connected device as an authentic and experiential platform. We will include the world's leading music festivals with multi-day and multi stage coverage, unique concerts, intimate performances and cutting edge programming. We will extend the live experience to fans on desktop, laptop, mobile, tablets, consoles, connected TV's and virtual reality platforms. The LiveXLive network will provide compelling and curated content that showcases the entire spectrum of music to include music inspired fashion, food, and lifestyle content and showcase interviews, backstage access and both fan and artist perspectives. LiveXLive will feature all genres of music including rock, pop, indie, alternative, EDM, country and feature major festival headliners as well as emerging artists performing at clubs and venues around the globe.
About Loton, Corp.
In April, 2014, Loton, Corp. acquired a fifty percent interest in KOKO, a premier multimedia and lifestyle brand and one of London's iconic live music venues. KOKO is internationally renowned for delivering over 250 live music events per annum for the past ten years. Loton's KOKO subsidiary presented to iTunes festival, and London Live, streaming live music to more than 300 million viewers in 70 countries around the globe. Loton is backed by Trinad Capital, a micro-cap and small-cap activist hedge fund based in Los Angeles, California. The fund is led by Robert Ellin, a seasoned portfolio manager with 25 years of investment experience. Mr. Ellin spearheaded investments in several publicly traded companies including ThQ, Grand Toys, Forward Industries (FORD), Majesco Entertainment (COOL), Command Security (MOC), Mandalay Digital Group (MNDL), iVillage (IVIL), Points International (PCOM), as well as private companies including iWon.com and SS industries.
Forward Looking Statement
Statements in this news release concerning future results from operations, financial position, economic conditions, product releases and any other statement that may be construed as a prediction of future performance or events are forward-looking statements which involve known and unknown risks, uncertainties and other factors which may cause actual results to differ materially from those expressed or implied by such statements. These factors include uncertainties as to levels of orders, ability to record revenues, release schedules, market acceptance of new products, changes in economic conditions and market demand, pricing and other activities by competitors, and other risks including those described from time to time in the Company's filings on Forms 10K and 10Q with the Securities and Exchange Commission (SEC), press releases and other communications.
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SOURCE Loton, Corp.
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