Lotus Elixirs Gains Distribution by Filling a Void in the Market Place

Lotus Elixirs - "The Ultimate Refreshment"

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Aug 25, 2015, 06:14 ET

INDIAN WELLS, Calif., Aug. 25, 2015 /PRNewswire/ -- Lotus Elixirs launched at Expo West as the "Editor's Pick" in March 2015 and has quickly found a national audience of consumers looking for a healthy alternative to caffeine laden energy drinks, high-calorie sodas and coffee drinks by offering unique functionality that delivers ultimate refreshment.

Lotus Elixirs CEO/Founder Scott Strader says,"The response to Lotus Elixirs has been fantastic. We started out in a few stores in Southern California, focusing on the natural channel which quickly grew to hundreds of stores in select retail outlets to include: Haggens, HEB, Walgreens, Clarks Nutrition, Akins and Chamberlins etc. National online sales through Amazon.com."

Bill Juarez, CEO of Avanzar Distribution says,"Lotus fills a void in the market. Health channel consumers don't want to compromise health for the sake of refreshment or taste. Conversely, mainstream consumers want taste and refreshment with function, while gravitating toward healthier options. Lotus delivers on both counts." Health Analyst, Janet Zappala of KMIR- NBC, referred to Lotus as a "guiltless pleasure."

Retailers have also been very receptive to Lotus Elixirs' unique function of balance and stress relief from 'adaptogenic botanicals.' Lotus adds a new dimension with the ability to cross a variety of segments in the new age sets (energy drinks, functional waters and juices) while being a natural, low calorie and better-for-you option.

Lotus Elixirs CEO/Founder Scott Strader says, "Our goal is to deliver rejuvenating refreshment with superior function - 'the ultimate refreshment.' It is so satisfying to hear people make that 'ahhhhhhh' sound while drinking our thirst-quenching elixirs, that's when we know we hit the mark!"

Suggested retail for a 12 oz. can of Lotus Elixirs is $2.49. Lotus is also available for delivery to anywhere in the U.S. on Amazon.com for $26.99 for a 12 pack case. For a complete list of retailers and online sellers of Lotus Elixirs visit www.lotuselixirs.com.

SOURCE Lotus Elixirs