LoyaltyMatch Inc. OnDemand Launches New Social Loyalty Features to Integrate Online and Offline Consumer Actions

LoyaltyMatch OnDemand SaaS platform unifies web, mobile, social media and purchase activities allowing a better, more complete experience for potential and loyal customers

KITCHENER, ON, Sept. 21, 2011 /PRNewswire/ - LoyaltyMatch Inc. has introduced the newest version of its OnDemand loyalty program Software as a Service (SaaS) platform enabling the full integration of online and offline consumer presence including social media, mobile, web and purchase data. The Man Shops, the Spokane, WA, based men's haircutting chain, is the first to use the updated platform (www.themanshops.com).

LoyaltyMatch OnDemand enables companies to integrate Facebook, Twitter and other social loyalty streams, web activities including reviews, comments or referring a friend, or mobile checkins or purchases, with offline activities including purchases or attending an event. OnDemand allows companies to collect and update a consumer's actions in real time providing marketing teams with the tools and data to provide their customers with options that could influence their purchases.

"We launched LoyaltyMatch OnDemand with Social Loyalty last year to provide companies wanting a SaaS loyalty program solution to have all the features they want at a reasonable, scalable cost," said Brad Ball, president and ceo, LoyaltyMatch Inc. "A loyalty program on its own isn't enough anymore. It has to leverage all the social aspects that consumers expect, while allowing companies to collect actionable data. Ultimately, our loyalty and engagement platform is about getting companies closer to consumers. That's what OnDemand allows them to do."

Mike Howe, managing member at The Man Shops, added, "Our customers tend to be young and social loyalty savvy. We knew right away that LoyaltyMatch OnDemand would give us the features we wanted and make it easy for us to maintain our program without having to spend a lot to integrate different data sources and handle its administration."

LoyaltyMatch OnDemand helps companies of all sizes motivate their customers with incentives given through online and offline activities, while providing the marketing tools to increase engagement and lift revenue. OnDemand can be deployed as a standalone solution or integrated with existing social, web, mobile, e- and m-commerce, or POS systems.

About LoyaltyMatch Inc.
Founded in 2006, LoyaltyMatch Inc. is the loyalty and engagement computing company with a product portfolio that includes LoyaltyMatch OnDemand™ with Social Loyalty. LoyaltyMatch OnDemand (www.loyaltymatchondemand.com) provides a cloud-based loyalty management platform with social loyalty engagement (www.social-loyalty.com). Together they offer the fastest path to the development and delivery of loyalty initiatives and have revolutionized the way businesses manage customer value. LoyaltyMatch Inc. is based in Kitchener, Ontario, Canada.

SOURCE LoyaltyMatch Inc.