
HUNTERSVILLE, N.C., Aug. 5 /PRNewswire/ -- The name simplifies the branding of the company and its lead product, while leveraging its entire portfolio of products and solutions. In conjunction with the name change, the company is launching mirrus.com, a new B2B website, which includes information on the Mirror Image Network and a full description of the various "consumer reach" vehicles Mirrus currently provides to its customers.
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Mirrus has created and patented a digital advertising mirror, which has led to Mirrus creating a digital network that is currently being installed in prominent, high traffic venues throughout the country. These high traffic locations include collegiate and professional sports venues, airports and well known retail establishments. The unique location of the mirrors ensures that every consumer in attendance will come in contact with the technology and participate in a highly memorable experience.
"We are focused on supplying Brands and their Agencies with a platform to deliver targeted messaging that is unavoidable by consumers, while also providing them with the concrete metrics associated with the effectiveness of that advertising vehicle," said Brian Reid, President and Founder of Mirrus. "The corporate name change is just one example of how we are enhancing everything that we do, including our brand."
Located 15 miles north of Charlotte, Mirrus is headquartered and operates out of Huntersville, North Carolina. The entire Mirrus product line is offered globally through Mirrus exclusively and only in Canada, through its distributor KB Media.
Visit www.mirrus.com to learn more about the Mirror Image Network and the other products Mirrus currently offers to the market.
SOURCE Mirrus
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