Magic Software Named to SD Times 100 in the SOA and Middleware Award Category

Publication recognizes company's success as a leader in application development and integration

Jun 16, 2010, 06:33 ET from Magic Software Enterprises Ltd.

IRVINE, Calif., June 16 /PRNewswire-FirstCall/ -- Magic Software Enterprises Ltd. (Nasdaq: MGIC), a global provider of on-premise and cloud-enabled application platform and business integration solutions, today announced it was named to the SD Times 100 in the SOA and Middleware award category. Magic Software was chosen by SD Times editors as an industry "top leader, innovator and influencer," demonstrating its ability to set the agenda and advance state of the art technology in software development.

Since 2003, the SD Times 100 has evaluated companies based on their offerings, reputation and "buzz" from the industry. Editors chose Magic Software for its success and momentum in 2010 as a company that provides value to customers by simplifying the process of building and integrating business applications.  

"The software development industry is led by innovative companies like Magic Software," said Alan Zeichick, editorial director of BZ Media's SD Times. "When choosing the 2010 SD Times 100, we carefully considered each organization's products and services, reputation with software development managers, and the new ideas and thought leadership that it brings to the industry. Thanks to companies like Magic Software, a leader in on-premise and cloud-enabled application platform and business integration solutions, the art and science of software development continues to advance at a rapid pace."

Tools that reduce the complexity of application development and business integration are critical to the success and return on investment associated with business processes. Magic Software's uniPaaS application platform enables the development of on-premise and cloud applications from one development effort. It allows companies and developers to fully partake in the cloud market and stay on the edge of innovation. Using pre-compiled business logic, uniPaaS helps developers avoid coding mistakes and build, deploy and integrate using fewer resources.  

Integrating with tools such as SAP ERP, Oracle JD Edwards, Microsoft SharePoint 2010, Google Docs, Lotus Notes, Microsoft Dynamics CRM, Salesforce.com, and HL7, Magic Software's iBOLT helps companies maximize on the solutions' intended productivity and collaboration capabilities.  

"Being recognized in the SD Times 100 is another confirmation of our ongoing efforts to not only respond to the needs of software developers, but to lead conversations on hot topics that promote innovation in the industry," said Regev Yativ, CEO and president of Magic Software Enterprises Americas. "Our products and services answer many of the issues currently at the forefront of developers' minds, in particular, how to transform novel cloud technologies into real business revenues."

Read the full SD Times 100 article here: http://www.sdtimes.com/go/2010sdt100.

Magic Software Resources

About Magic Software

Magic Software Enterprises Ltd. (Nasdaq: MGIC) is a global provider of on-premise and cloud-enabled application platform solutions – including full client, rich internet applications (RIA), mobile or Software-as-a-Service (SaaS) modes – and business and process integration solutions. Magic Software has 13 offices worldwide and a presence in over 50 countries with a global network of ISVs, system integrators, value-added distributors and resellers, as well as consulting and OEM partners. The company's award-winning, code-free solutions give partners and customers the power to leverage existing IT resources, enhance business agility and focus on core business priorities.  Magic Software's technological approach, product roadmap and corporate strategy are recognized by leading industry analysts. Magic Software has partnerships with global IT leaders including SAP AG, salesforce.com, IBM and Oracle. For more information about Magic Software and its products and services, visit www.magicsoftware.com, and for more about our industry-related news, business issues and trends, read the Magic Software Blog.

Except for the historical information contained herein, the matters discussed in this news release include forward-looking statements that may involve a number of risks and uncertainties. Actual results may vary significantly based upon a number of factors including, but not limited to, risks in product and technology development, market acceptance of new products and continuing product conditions, both here and abroad, release and sales of new products by strategic resellers and customers, and other risk factors detailed in the Company's most recent annual report and other filings with the Securities and Exchange Commission.

Magic is the trademark of Magic Software Enterprises Ltd. SAP, SAP NetWeaver and all SAP logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries. Microsoft SharePoint® and Microsoft Dynamics CRM are registered trademarks of Microsoft Corporation. Oracle, JD Edwards, JD Edwards World and JD Edwards EnterpriseOne are trademarks or registered trademarks of Oracle and/or its affiliates. All other trademarks are the trademarks of their respective owners.

Magic Software Media Contacts:

USA

Cathy Caldeira

Metis Communications

Tel: +1-617-236-0500

Email: magicsoftware@metiscomm.com

UK

Ranbir Sahota

Vitis PR Agency

Tel: +44 (0)121 242 8048

Email: ranbir@vitispr.com

Arita Mattsoff

Magic Software

Tel. +972 (0)3 538 9292

Email: arita@magicsoftware.com

SOURCE Magic Software Enterprises Ltd.



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