Mallabo Communications signed for Aetho's pre-launch promotional activities

May 21, 2015, 11:45 ET from Mallabo Communications

SAVANNAH, Ga., May 21, 2015 /PRNewswire/ -- Mallabo Communications today announced that it has been signed to assist Aetho, a San Francisco and Savannah based hardware startup, with the marketing and public relations for the promotion of its upcoming beta program and other pre-launch activities. Aetho is developing affordable products to enable consumers to create cinematic quality videos with GoPro® devices.

The firm will be working with the Aetho team to target the skateboarding, BMX and other extreme sports markets where demand for first person and point of view videography is the strongest.

Prior to establishing Mallabo Communications earlier this year, Jose Mallabo served as director of corporate communications at eBay, Inc., LinkedIn, GSI Commerce as well as senior vice president of marketing and PR at the Savannah College of Art and Design where he lead demand generation programs, branding, reputation marketing, media relations and crisis communications.

About Mallabo Communications
Mallabo Communications is a marketing communications firm dedicated to helping startups and small companies build integrated marketing programs for demand generation and reputation management. Other clients include ModelQ, Direct Online Marketing and iFoster.org. The company is based in the historic district of Savannah, Georgia and can be reached via email at consulting@mallabo.com or (415) 800-3482. Visit www.mallabo.com for more information.

SOURCE Mallabo Communications



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