BIRMINGHAM, Mich., April 19, 2017 /PRNewswire/ -- Entrepreneurial icon Allie T. Mallad is yet again blazing an all-new franchise concept that is revolutionizing the fitness industry. Mallad's ground-breaking ZIFiT Infrared Fitness is the first to market to innovate infrared therapy technology with the popular and fast-growing interval fitness training model.
ZIFiT Infrared Fitness has already opened four flagship Michigan locations in Livonia, West Bloomfield, Allen Park and Lansing and is on an aggressive path toward rapid national expansion with 96 additional locations awarded to area franchisee developers in Florida, California, Northern Virginia and Canada.
The company proudly announced today that the next landmark ZIFiT Infrared Fitness corporate location will open in June 2017 in Birmingham, Michigan, with an all-new Executive Club concept to also include infrared cycling, infrared kickboxing and infrared yoga.
ZIFiT Infrared Fitness is an unparalleled fitness experience. Equipped with infrared technology throughout each studio which heats the body naturally, rather than simply warming the air, the ZIFiT Infrared Fitness workout raises core body temperature to produce a deep, healthy and detoxifying sweat at a cellular level where most toxins reside. Infrared therapy on its own can burn up to 300 calories in just 40 minutes, and all studios will offer the added benefit of infrared saunas as an extra perk for members.
"Among numerous health and wellness benefits, the innovative approach of infrared therapy can help fitness studio guests lose weight, lower their blood pressure, release toxins, reduce stress, increase energy and recover faster. We are the first to market in this space and are building an extraordinary new concept and business model for fitness and consumer value," announced Founder and CEO Mallad.
Mallad is a renowned innovator in the health and wellness world. Mallad's lifelong passion in the sector has already led him to be successful in numerous entrepreneurial ventures, including national rollout of the popular Massage Green Spa brand. Mallad developed the groundbreaking concept of integrating interval training with the healthy benefits infrared technology to create ZIFiT. "I believe ZIFiT will revolutionize the fitness industry as we know it," says Mallad.
ZIFiT Infrared Fitness is continuing to develop nationally, with expansion plans and area development agreements already established in multiple markets.
For all inquiries, please contact Carlos Guzman, COO of ZIFiT Infrared Fitness LLC, at firstname.lastname@example.org or 954-559-2117.
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SOURCE ZIFiT Infrared Fitness