Market Publishers Ltd. and MMC International Sign Partnership Agreement

Dec 23, 2010, 10:14 ET from The Market Publishers Ltd.

LONDON, Dec. 23, 2010 /PRNewswire/ -- Market Publishers Ltd. and MMC International signed partnership agreement for quality market research promotion on Internet. is now authorized to distribute and sell MMC International research reports.

Mrs. Alla Martin, Head of Partner Relations Department, pointed in her comments on the agreement: "MMC International is highly specialized in the area of consulting and market research within healthcare products industry. They have a full range of reports and guideline references on pharmaceutical and healthcare industry, respective companies' strategic trends, product licensing and M&A opportunities. We believe that by signing this agreement MMC International and MarketPublishers have benchmarked new profitable relations start."

In-demand market report by MMC International:

Marketing Activities and Market Research Throughout The Rx Product Life Cycle – Reference. Pharmaceutical product development takes from six to nine years. A myriad of individuals from multi-discipline teams are involved. Marketing is responsible for a significant number of activities, from the initial market/commercial assessment to the development and update of the product's life cycle plan. All this work effort should be coordinated and conducted in incremental steps, over a number of years, to maximize the benefits of marketing and market research investments.

The report is based on customer interfaces, customer questions, observed customer needs, pharmaceutical management interviews and internal MMC team work and discussions. It provides a full-coverage analysis from the perspective of how a large company would staff the effort ...

More details on MMC International and their reports can be found at


The Market Publishers, Ltd.

Mrs. Alla Martin

Tel: +44 208 144 6009

Fax: +44 207 900 3970

SOURCE The Market Publishers Ltd.