Marketing Optimization Thought-Leader, Scott Samios, Joins Monetate Executive Team

PHILADELPHIA, April 8 /PRNewswire/ -- Monetate, Inc., an eTail Preferred Solution Provider and vendor of choice for online marketing optimization, with a growing list of clients in the Internet Retailer Top 500, is pleased to announce that Scott Samios has joined its executive team as Vice President of Sales.

"I am delighted to join Monetate's management team," says Samios. "Optimizing the online shopping experience has been my passion throughout my career. Monetate's technology successfully overcomes the constraints of e-commerce platforms, and relieves online retailers' already overburdened I.T. resources. Monetate's products and services deliver on the promise of putting marketers in control of content and campaigns on e-commerce websites."

According to Samios, Monetate's agility, independence, clear understanding of the day-to-day challenges facing online marketers, and vision of what is possible when site content can be optimized for marketing in real time, enable Monetate to deliver exceptional value to online retailers.

Says David Brussin, Founder and CEO of Monetate: "Scott's passion for helping marketers adopt leading-edge marketing strategies truly impressed us; he is a genuine thought-leader in this space. He is relentless in his drive to remove all obstacles impeding marketers from designing the online shopping experience based on the needs of the specific shopper, and helping marketers leverage the best technologies for achieving their objectives."

"Scott's decision to join our management team illustrates the speed at which we are establishing Monetate as a leading provider in the online marketing and site-experience optimization space," comments Monetate Founder and Chairman, David Bookspan. "Scott really understands the pain that online marketers are suffering, and how Monetate relieves that pain through our ease of installation, our simplified testing and targeting interface, and the benefits of real-time marketing."

About Scott Samios

Scott is a pioneer in helping marketers adopt leading-edge marketing strategies through his work with companies like Omniture, Offermatica, and Optimost. As a veteran of the online marketing and optimization industry, Scott opened Offermatica's Eastern US and International offices in 2005, building and managing a team of solution delivery professionals in New York and London through multiple years of triple digit growth. After Omniture acquired Offermatica, Scott managed adoption and roll-out of content optimization and behavioral targeting solutions within Omniture's web analytics platform.

About Monetate, Inc.

Monetate helps QVC, Urban Outfitters, and other major retailers make the most of their online marketing dollars and web site investments. Customers live, shop, and buy in real time, so Monetate products help online retailers market in real time. Monetate Real-Time Marketer lets online retailers test product pitches and accurately target specific audience segments, anywhere on their sites, instantly, easily, and without help from the I.T. department. Monetate Mobile adds mobile-native navigation, search, and GPS store location to any site, overnight. Every day, Monetate's real-time marketing layer helps retailers slash costs, cut time-to-market, and boost sales. Monetate, based in Philadelphia, Pennsylvania, is an eTail Preferred Solution Provider and a member of Shop.org serving a growing list of clients in the Internet Retailer Top 500.

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SOURCE Monetate, Inc.