MarketResearch.com: U.S. Boasts Three Times the Number of Millionaires as China, Says Unity Marketing
WASHINGTON and NEW YORK, Dec. 11, 2014 /PRNewswire/ -- As the leading distributor of market intelligence, MarketResearch.com announces the addition of Unity Marketing Inc.'s report Luxury Home Report 2014: The Six-Year Guide to the Affluent Consumer Market for Home Goods, which reveals that the U.S. market has nearly three times the total number of millionaires as China.
To learn more about the U.S. Affluent Consumer, check out the report: http://www.marketresearch.com/land/product.asp?productid=8470868&progid=86952.
According to the report, the U.S. is the most important market for luxury goods and services. This report covers three key categories of luxury items: Home Luxuries, Personal Luxuries, and Automobiles Experiential Luxuries.
This report provides information regarding demographics of the affluent, providing details about customers who can afford luxury items, as well as information on purchase history for the past six years, with data on purchases, money spent, and brands. Psychographics providing insights to the attitudes and values of those who are willing to spend are also highlighted.
This report answers the following key questions:
- Who has the disposable income to buy luxury items? Where can you find niches in the affluent market -- ethnicities, genders, income levels, wealth - that have the money to spend on what you are selling?
- How does today's affluent define luxury? What positioning works today for a new value-based customer?
- What are the luxury consumers buying today? What luxuries are hot, what not as measured by luxury consumer demand?
- How much do luxury consumers spend on different categories of goods and services? How can you capture a greater share of the affluents' spending within and across different luxury categories?
- Where do today's luxury customers shop? What are their favorite brands? How are their shopping habits and brand preferences changing? and how can you put yourself out in front to be there where the customers are now browsing for new goods and services?
- How can you build connections to the best target customer by hitting the right notes in marketing and branding?
Some of Unity Marketing's other recent reports include:
- How Affluents Shop: The who, what, where and why about affluent shoppers: http://www.marketresearch.com/land/product.asp?productid=8591822&progid=86952
- Affluent Consumer Tracking Study (ACTS): http://www.marketresearch.com/land/product.asp?productid=8591769&progid=86952
- Luxury Report 2014: The Ultimate Six-Year Guide to the U.S. Affluent Consumer Market: http://www.marketresearch.com/land/product.asp?productid=8469678&progid=86952
About MarketResearch.com
MarketResearch.com is the leading provider of global market intelligence products and services. With research reports from more than 720 top consulting and advisory firms, MarketResearch.com offers instant online access to the world's most extensive database of expert insights on global industries, companies, products, and trends. Moreover, MarketResearch.com's Research Specialists have in-depth knowledge of the publishers and the various types of reports in their respective industries and are ready to provide research assistance.
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Unity Marketing Inc.
From market research to marketing strategy, concept creation to new product development and sourcing, Unity Marketing offers the tools you need to maximize your unique marketing opportunities in the collectibles and giftware industry. Unity Marketing utilizes a full range of quantitative and qualitative custom research to address its clients' marketing challenges.
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SOURCE MarketResearch.com
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