CEDAR KNOLLS, N.J., July 22, 2015 /PRNewswire/ -- NJ Biz has ranked leading data-driven direct response strategy firm Marketsmith, Inc. number 6 on its 2015 list of women-owned businesses in New Jersey, up one spot from last year.
The company, which Smith founded in 1999, is a testament to her resilience, fortitude, and strong strategic vision. It has managed to thrive despite the poor economy and become the industry's top choice for omnichannel media solutions that reduce cost, and drive business growth.
And thanks to Marketsmith's unparalleled record of growing other companies' businesses by driving response and media performance, identifying revenue leakage and, ultimately lifting ROI, its own rapid growth is hardly surprising.
Smith is so confident in her company's abilities that she stands by one universal guarantee: "If you are not fully satisfied with the work we do for you in 30 days, don't pay us. We will pay you. It's that simple. Why go to New York and get ripped off when you can come to where you will not only be loved and cherished, but you will win and win again?"
Marketsmith has been earning recognition in other quarters as well. It was recognized by PricewaterhouseCoopers as one of NJ's Fifty-Finest companies and twice honored as a Top 50 Fastest Growing Company in NJ. It now also ranks #389 on the Inc. 500 List.
Further evidence of Smith's inability to settle down was her founding of another company, i.Predictus, in 2011. It has since become the definitive leader in programmatic media with many of the country's largest media agencies signing on to use it for their clients. And earlier this year, she acquired advertising and PR agency Brushfire, which has been creating award-winning campaigns for brands like The New Jersey Lottery, Minwax and Gorilla Glue for almost 50 years. The three companies now all live and work together under the new umbrella, "The Marketplace."
"Marketsmith was already the best at what it does," she said. "But the creation of i.Predictus and the acquisition of Brushfire makes Marketsmith even better. It works the other way around, as well. Separately, we're each amazing. Together, we're on fire."
Honored by NJ BIZ with the 2014 Business of the Year Award, ranked #10 on Crain's New York's 2014 Fast 50 List and #135 on the Inc. 500 2014 List, Marketsmith, Inc. is a strategic direct response marketing firm with an innovative approach to executing data-driven strategies that maximize ROI and foster consumer engagement. Marketsmith partners with its clients to create the powerful intersection of fact-based data and humanity to propel both business and community. Responsible for over $200 million dollars of media spend per year across TV, radio, print, digital and direct response and driving over$1.5 billion dollars annually at retail. Marketsmith has successfully launched and managed initiatives for both large and small brands, across multiple industries. Under the leadership of Founder/Chairwoman Monica C. Smith, the firm has been recognized as the 5th Fastest-Growing Women-Led Business on the Inc. 500, along with receiving the New Jersey Technology Council's 2014 Impact Company of the Year Award.
SOURCE Marketsmith, Inc.