Massachusetts Chooses hCentive for States Marketplace for Fall 2014 Open Enrollment. FFM Track No Longer Needed.

RESTON, Va., Aug. 14, 2014 /PRNewswire/ --hCentive, the leader in ACA health insurance exchange technology, announced today the Commonwealth of Massachusetts, with support from the Centers of Medicare and Medicaid Services (CMS), decided to use hCentive's WebInsure State solution for their state based health insurance exchange for Fall 2014 Open Enrollment. hCentive proved its readiness allowing Massachusetts to remain a state-based marketplace and stop the contingency planning to join the Federally Facilitated Marketplace (FFM).

In order to prove its readiness, the Commonwealth front-loaded core functionality into WebInsure State to demonstrate to CMS and to start conduct rigorous system testing prior to the go-live date. The Commonwealth is positioned well to offer Massachusetts consumers a streamlined, single point of entry shopping experience that meets, and exceeds, current FFM capabilities.

WebInsure State will enable all residents of the commonwealth, including those eligible for Medicaid, to be able to go online thru a "single door" and apply for Medicaid, unsubsidized or subsidized insurance, learn what level of subsidy might be available and select a plan. The launch of an hCentive-based system will provide the end-to-end functionality required to support an ACA-compliant Marketplace and State Wrap, the unique Massachusetts program that offers additional state premium assistance to help make health insurance more affordable for thousands of residents.

"We're honored to be chosen by Massachusetts for its exchange needs as the state leadership strives to give residents simple and affordable access to insurance through the ACA," said Sanjay Singh, Chief Executive Officer of hCentive. "With more than 97% of population receiving health insurance coverage, state has a unique leadership position in this field.  It is inspiring to work side by side state officials whose commitment to provide affordable health coverage to all its residents is unflinching. They saw our demonstrated technical and customer service capabilities through our results in the several tests that we have been through. In addition, our work with the Colorado, Kentucky and New York exchanges gives them confidence that they have chosen a proven solution. The state has very high standards and expectations and we are committed to meeting them."

To learn more about hCentive's WebInsure products, visit http://www.hcentive.com/.

About hCentive:
hCentive is in the business of simplifying the complex world of health insurance. hCentive provides technology solutions for health insurers and state health agencies. These solutions help them reduce cost and administrative complexity, while enhancing relationships with their customers.

hCentive is the first organization to build an exchange solution from the ground-up post the Patient Protection and Affordable Care Act of 2010 (PPACA). hCentive has developed a deep understanding of healthcare reform and has crafted solutions and services that align with federal and state regulations and meet or exceed all industry standards.

The WebInsure State platform helps states create a health benefits exchange to comply with health insurance exchange requirements of the PPACA. The WebInsure Exchange Manager provides a complete connectivity solution for health plans to connect to State Exchanges. Our comprehensive billing solution, WebInsure Financial Management, provides the next generation in financial management, enabling organizations to modernize their operational procedures and move member-facing processes toward a retail-centric business model. The hCentive WebInsure Private Exchange platform allows health plans to offer defined contribution plan marketplace to small business customers. The hCentive WebInsure Medicare platform helps health insurers cost-effectively acquire and manage Medicare and small business customers.

SOURCE hCentive

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