SAN FRANCISCO, July 26, 2016 /PRNewswire/ -- Mavericks, a Silicon Valley skin care startup today announced the launch of SHAVE, a hybrid intensive moisturizer and shave cream engineered by MIT graduates. With SHAVE, Mavericks reinvents shaving and introduces a new product type, "shaving moisturizer". After the completion of a successful beta testing period, SHAVE is now available to consumers at getmavericks.com for $29.
While there have been steady developments in razor technology, little has changed with shave cream, gel, and foam in the last several decades. Made in the USA, SHAVE is a new high-performance shaving moisturizer built from the skin-up and functionally unique. Other products focus on lubricating razors and treat skin as merely an afterthought. SHAVE is an intensive moisturizer that conditions the stubble and softens the skin. When activated with water, SHAVE forms a super slick surface for smoother razor glide. The result is an easier shave, less irritation and better-hydrated skin.
"Many men find shaving to be especially unpleasant, mainly due to the use of low-quality ingredients that can be harsh on the skin. We believe that anything that touches your face, must be great for your face," said Brad Yim, CEO and founder at Mavericks. "SHAVE is a new class of shaving moisturizer, improving your skin as you shave."
"I suffered from sensitive skin and extreme irritation from ingrown hair when shaving. My condition became so unbearable that I went so far as to receiving electrolysis around my face," said Peter Moon, a Mavericks beta tester. "SHAVE reduced my irritation by a factor of 90% over conventional shaving cream. I also love that you don't need pre-shaving oil and aftershave."
More About SHAVE
- Free of irritants: no synthetic dyes, fragrances, alcohol, gluten, sulfates, and parabens
- Works well for even the most sensitive skin
- Extremely moisturizing, so you don't need a separate aftershave
- Added mint to refresh and cool the skin
- Fully compatible with all razors
- Each tube offers enough product for 70 shaves
SHAVE is the newest product from Mavericks and follows the successful release of FACE KIT, an "all-in-one" face care system for men.
The FACE KIT includes three products, PROTECT, WASH, and REBUILD, and was engineered in tandem and designed to perfectly complement the new SHAVE product. FACE KIT is also available for purchase at getmavericks.com.
About Mavericks
Founded in 2015, Mavericks is a Silicon Valley-based skin care startup founded by MIT graduate, Brad Yim. Mavericks aims to cut through the clutter of the men's grooming market with "simple-to-use" skin care solutions based on proper science. Mavericks' FACE KIT and SHAVE are sold direct-to-consumer at getmavericks.com and are manufactured in the USA in a FDA-registered facility with highest quality certifications.
Media Contact:
Sparkpr for Mavericks
Antonio Hicks
[email protected]
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SOURCE Mavericks
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