McDonald's Customers Show Lovin' To Southern California Children And Families

LOS ANGELES, May 1, 2015 /PRNewswire/ -- Starting today, McFans in Southern California can line the walls of their local restaurant with Paper Hearts as McDonald's kicks off its 13^th annual fundraiser in support of Ronald McDonald House Charities® (RMHC®).  With a dedicated focus on the "lovin'" message in "I'm lovin' it," McDonald's is renaming the former "Give a Hand" fundraiser to "Lovin' for RMHC."  Proceeds from the fundraiser continue to directly support families with critically ill children in local communities like Southern California. "Lovin' for RMHC" kicks off May 1 and continues through May 10 in participating restaurants across the Southland. To support, customers may purchase paper Hearts in $1, $3 or $5 denominations.

"At McDonald's our highest priority has always been to support the communities we serve, that is why programs like 'Lovin' for RMHC' are so very important to us," said Clay Paschen III, President, McDonald's Operators' Association of Southern California. "It is through these fundraising programs that we are able to help keep families together and provide the care they need, when they need it most."

Through the support of McDonald's customers, RMHC is able to serve more than 9 million children and families around the world every year. RMHC has helped strengthen families during difficult times and has also served as a "home away from home" for families with sick children by providing a place for them to stay together while the child receives medical treatment.

Additionally, RMHC raises funds not only through the national "Lovin' for RMHC" event, but also from ongoing donations through Happy Meal sales, in-restaurant RMHC Donation Boxes and various local initiatives. Customers are encouraged to stop by and drop change in a RMHC Donation Box when they visit McDonald's throughout the year, but especially on Oct. 15, the annual RMHC "Day of Change." People can also donate to RMHC online by visiting www.donate.rmhc.org.  

To learn more about RMHC and RMHCSC, visit www.rmhc.org, or www.rmhcsc.org. Customers can also use #forRMHC on social media to share how they've supported the Charity, the news of their donation and to raise awareness about what RMHC does for families and children.

About McDonald's Operators Association of Southern California
The McDonald's Operators' Association of Southern California (MOASC) is comprised of more than 600 franchised and company-owned McDonald's restaurants in Los Angeles, Orange, Riverside, San Bernardino and Ventura counties. Follow us on Twitter: @McDonalds_SoCal.

About Ronald McDonald House Charities
Ronald McDonald House Charities (RMHC), an independent non-profit 501 (c) (3) corporation, creates, finds and supports programs that directly improve the health and well-being of children. Through its global network of local Chapters in 60 countries and regions, its three core programs, the Ronald McDonald House®, Ronald McDonald Family Room® and Ronald McDonald Care Mobile®, and millions of dollars in grants to support children's programs worldwide, RMHC provides stability and resources to families so they can get and keep their children healthy and happy. All RMHC-operated and supported programs provide access to quality health care and give children and families the time they need together to heal and cope better. For more information, visit www.rmhc.org, follow RMHC on Twitter (@RMHC), or like RMHC on Facebook (Facebook.com/RMHC Global).

McDonald's, Give A Hand, Ronald McDonald House Charities, RMHC, Ronald McDonald House, Ronald McDonald Family Room, Ronald McDonald Care Mobile, Happy Meal, Mighty Kids Meal and Ronald McDonald are trademarks of McDonald's Corporation and its affiliates.

SOURCE McDonald's Operators' Association of Southern California