McGraw-Hill Financial Communications Announces Strategic Partnership With Advisor Websites

BOSTON, March 15, 2011 /PRNewswire/ -- McGraw-Hill Financial Communications, a division of McGraw-Hill Professional in collaboration with Standard & Poor's, today announced a partnership with Advisor Websites, a leader in compliant website development, hosting, and design.

Advisor Websites clients can now add depth and breadth to their sites by accessing a library of over twenty distinct packages of interactive web content, such as estate planning, mutual funds/ETFs, and saving for retirement. Each content package selected is automatically customized to the look and feel of the advisor's site, and includes the following content types:

• Timely articles that highlight pertinent investment themes

• Interactive tutorials and charts that engage investors

• Robust calculators that educate investors

• Professionally designed FastFacts that can be used as sale starters  

"Providing financial empowerment through educational content is our mission," said Larry McQuaid, vice president and general manager of McGraw-Hill Financial Communications. "We are proud to team up with Advisor Websites to enhance the websites of financial professionals, and assist in bringing greater financial literacy to their clients and prospects."  

About McGraw-Hill Financial Communications

McGraw-Hill Financial Communications, a division of McGraw-Hill Professional in collaboration with Standard & Poor's, is a leading provider of print and Web-based content and services for financial services firms. Its offerings include investor education, retirement plan services, advisor communication tools, marketing productivity tools, and custom communications. As part of The McGraw-Hill Companies, McGraw-Hill Financial Communications leverages world-class content and data from leading brands such as Standard & Poor's and McGraw-Hill Education. The division is based in Boston, Massachusetts. Additional information is available at http://visitfc.com.

McGraw-Hill Professional is a leading global provider of print and electronic content and services for the business, technical, and medical communities. Its offerings include reference and certification books for all professional and educational disciplines and online solutions on business and financial, medical and health, engineering, and scientific topics. For more information, visit http://www.mhprofessional.com/.

McGraw-Hill Professional is a unit of McGraw-Hill Education. McGraw-Hill Education, a division of The McGraw-Hill Companies (NYSE: MHP), is a leading innovator in the development of teaching and learning solutions for the 21st century. Through a comprehensive range of traditional and digital education content and tools, McGraw-Hill Education empowers and prepares professionals and students of all ages to connect, learn, and succeed in the global economy. McGraw-Hill Education has offices in 33 countries and publishes in more than 65 languages. Additional information is available at http://www.mheducation.com.

About Advisor Websites

Advisor Websites has been a player in the financial services industry since 2002, building crisp, professional, and compliant websites exclusively for members of the financial services industry all across North America.  Our head office is located on the beautiful West Coast of Canada in Vancouver, British Columbia, with a secondary office located in Maple Falls, Washington.

For almost a decade now, the team at Advisor Websites has been delivering websites to Financial Advisors, continuously rolling our frequent software upgrades to ensure that our clients are kept up to date with the latest technological innovations and industry trends.

SOURCE McGraw-Hill Financial Communications