Medallia Software Helps SAP to Gain Deeper Insights from Customers to Drive Improvements, Deliver Great Customer Experience

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May 27, 2015, 05:02 ET

PALO ALTO, Calif., May 27, 2015 /PRNewswire/ -- Medallia (www.medallia.com), the global Customer Experience Management (CEM) leader, today announced that SAP SE (NYSE: SAP) (www.sap.com), a market leader in enterprise application software, has implemented Medallia's software platform across SAP's business operations, as part of its "SAP Listens" program. This program, powered by Medallia's software, is designed to put customers at the center of everything that SAP does.

Customer experience is rapidly gaining recognition as a critical strategic advantage for companies across industries. SAP needed a solution that would allow it to use customer insights to drive accountability and improvement across its entire business.

"We're excited to be working with SAP to 'wire' its enterprise with customer feedback and operationalize the voice of the customer into its business," said Ken Fine, Medallia's chief customer officer. "We look forward to helping SAP drive stronger business results by having real-time analytics and insight into the customer experience across all product lines, geographies and touch points."

SAP will use the Medallia solution to gather feedback from its customers and partners, and to provide SAP employees with closed-loop customer engagement workflows and prioritized improvement actions.

"Our goal is to provide simple, personable and valuable experiences whenever customers engage with SAP," said Philip Morin, global head of Customer Experience Insights, SAP. "Through the use of Medallia's software, we have an improved, systematic approach to help ensure we are bringing the voice of the customer into every business decision we make."

About Medallia
Medallia® is the Customer Experience Management company that is trusted by hundreds of the world's leading brands, including Airbnb, CA Technologies, Four Seasons, GE, Macy's, Marriott International, Nordstrom, Sephora, Shell, The LEGO Group, and Zurich Insurance. Medallia's Software-as-a-Service (SaaS) application enables companies to capture customer feedback everywhere the customer is (web, social, mobile, and contact center channels), understand it in real time, and deliver insights and action everywhere—from the C-suite to the frontline—to improve their performance. Founded in 2001, Medallia has offices in Silicon Valley, New York, London, Paris, Australia and Argentina. Learn more at www.Medallia.com.

SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE (or an SAP affiliate company) in Germany and other countries. See http://www.sap.com/corporate-en/legal/copyright/index.epx for additional trademark information and notices.

SAP Forward-looking Statement
Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "believe," "estimate," "expect," "forecast," "intend," "may," "plan," "project," "predict," "should" and "will" and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Contact:
Teri Felix, Medallia, [email protected]
Amanda Felix, Sterling Communications, [email protected]

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SOURCE Medallia