MedAssurant's Prospective Advantage™ Solution Selected by Blue Cross and Blue Shield of Minnesota

Data-driven platform of services identifies and closes gaps in assessment, documentation and quality of care

Jun 14, 2010, 12:45 ET from MedAssurant, Inc.

BOWIE, Md., June 14 /PRNewswire/ -- MedAssurant, Inc., a leading technology-enabled healthcare solutions provider, today announced that Blue Cross and Blue Shield of Minnesota has selected Prospective Advantage™ to identify and close gaps in assessment, documentation, and quality of care within its Dual-Eligible Special Needs plans.

With an increasing industry-wide focus on clinical and quality outcomes, documentation accuracy, and cost of care improvements, MedAssurant's Prospective Advantage™ leverages the industry's largest healthcare data superset and associated clinical data analytics to empower highly focused patient and provider encounter facilitation and support. The result is the identification of high-value gaps, the tools and support personnel to close them, and the value gained from greater quality results, more accurate risk scores, and improvements in utilization costs.

Keith Dunleavy, M.D., president and CEO of MedAssurant, said, "With this integrated product suite, MedAssurant is providing Blue Cross and Blue Shield of Minnesota with a new tool for targeted clinical and quality gap identification and closure in healthcare. By both evaluating and impacting quality, risk-score accuracy and care management through a single unified platform, Prospective Advantage™ unites the power of analytics with directed impact – further enabling the realization of meaningful improvement and value realization in healthcare."

The Prospective Advantage™ implementation is an expansion of the MedAssurant and Blue Cross and Blue Shield of Minnesota relationship, which dates back to 2008 when the two organizations began work on risk adjustment and claims data analytics.

About Prospective Advantage™

MedAssurant's Prospective Advantage™ combines advanced healthcare data analytics with coordinated patient and provider encounter facilitation and support to deliver an integrated solution for identifying and closing gaps in quality, care and documentation.  Powered by MedAssurant's predictive analytics and expansive national data set, Prospective Advantage™ enables the rapid achievement of meaningful ROI through targeted quality measurement and improved CMS Five-Star Quality Ratings, facilitated support of appropriate patient care resulting in reductions in unnecessary utilization costs, and improved clinical documentation and risk score accuracy. The targeted approach of "right intervention for the right member, in the right venue, at the right time" pinpoints resource needs and application.  The result is the achievement of highly efficient impact – bringing rapid and meaningful value by turning data into insight and insight into action.

About Blue Cross and Blue Shield of Minnesota

Blue Cross and Blue Shield of Minnesota, with headquarters in the St. Paul suburb of Eagan, was chartered in 1933 as Minnesota's first health plan and continues to carry out its charter mission today as a health company: to promote a wider, more economical and timely availability of health services for the people of Minnesota. Blue Cross is a not-for-profit, taxable organization. Blue Cross and Blue Shield of Minnesota is an independent licensee of the Blue Cross and Blue Shield Association, headquartered in Chicago. Go to to learn more about Blue Cross and Blue Shield of Minnesota.

About MedAssurant, Inc.

MedAssurant, Inc., is a leading technology-enabled healthcare solutions provider focused on the importance of healthcare data and its ability to drive dramatic, objective improvement in clinical and quality outcomes, care management and financial performance throughout the healthcare community. Proprietary healthcare datasets, aggregation, and analysis capabilities, combined with a national infrastructure of leading-edge technology, clinical prowess, and deep human resources empowers MedAssurant's advanced generation of healthcare assessment and improvement through highly informed solutions. Driven by a mission to improve today's healthcare landscape, the employees of MedAssurant proudly apply care, ingenuity, and dedication to delivering a new approach to healthcare touching more than 100 million Americans – one driven by data and insight – one resulting in meaningful action. Please visit for more information.


Russo Partners, LLC, on behalf of MedAssurant, Inc.

Chantal Beaudry

Phone: 212-845-4272

MedAssurant, Inc.

Leslie Edsall

4321 Collington Road

Bowie, Maryland 20716

Phone: 301-809-4000

SOURCE MedAssurant, Inc.