MEI Customer Pacific Natural Foods Named a Standout Small to Medium Sized Business

PITTSBURGH, April 21 /PRNewswire/ -- MEI Computer Technology Group, Inc. – a leading developer of trade promotion management (TPM) software for the Consumer Packaged Goods (CPG) industry – today announced that its client, Pacific Natural Foods, has been deemed a 2009 Standout Small to Medium Sized Business by the editors of Consumer Goods Technology.  Pacific was one of an elite group of mid-market companies with revenue equal to or under $1 billion that was considered a company "the rest of the market should keep an eye on in the coming year."

According to CGT Magazine, small companies don't have the big budgets of their larger competitors, yet they are a hot bed for some of the most cutting edge innovations in the consumer goods industry today.  Pacific was recognized for leveraging technology in order to successfully launch more than thirty new products this past year and for its aggressive and highly effective trade promotion strategy and execution.

Since 1987, Pacific Natural Foods has been blazing trails in the natural foods industry since first entering the market back when great taste and healthy food were not always synonymous.  Today, Pacific Natural Foods has a full line of beverages made from nuts and grains, creamy and hearty soups, broths, pot pies, pizzas and ready to drink coffees, mates and teas. All of Pacific Natural Foods' products are made with only fresh, wholesome all-natural and organic ingredients that they can trace all the way to the source through their Certified to the Source® program because they think it's important to connect the food we eat with its roots.

The MEI Trade Promotion Management solution enables Consumer Packaged Goods (CPG) companies like Pacific Natural Foods to increase control of Trade Spending while improving Forecast Accuracy and Deduction Management resulting.  MEI helps organizations compete with much larger competitors by improving the control of trade spending, facilitating integration of forecasting and promotion plans, obtaining a more effective reconciliation of deductions and payments, and allowing for embedded analysis throughout the entire cycle in order to reduce costs and operate more efficiently.  Further and unlike other approaches, MEI's offers its clients a highly successful and proven Client Success Team that leverages real-world expertise to ensure an even greater ROI and to ensure a successful and seamless implementation.

"Pacific Natural Foods continues to push the envelope not only in terms developing high quality products but also in terms of making sure they reach the shelves so consumers can have a choice of what they put into their bodies," commented Lorne Schwartz, Chief Executive Officer of MEI.  "We are thrilled to help Pacific manage their trade spend and forecasting processes in order to bolster their bottom line results."

About MEI

MEI is a global provider of trade promotion management solutions. Founded in 1983, MEI enables companies to reshape their sales and marketing activities by directly linking all phases of the planning process, thus improving the efficiency of their customers' trade spending, account management, sales planning, forecasting and reconciling. The Company provides proven, reliable and highly reference-able sales solutions for the Consumer Goods industry, and continues to help companies such as HJ Heinz Company, Pinnacle Foods Group LLC, Solo Cup, Energizer Personal Care, Morton Salt and The Schwan Food Company increase profits, strengthen brand assets and provide better supply chain and inventory management. MEI clients through the hosted model include Afexa Life Sciences, American Licorice Company, American Pie, J&J Snack Foods Corp, Marcal Manufacturing LLC, Pacific Natural Foods, Pierre Foods, Ruiz Foods, Sunny Delight, Sunsweet Growers and WhiteWave Foods.  For more information on MEI, please visit www.meicpg.com or call 1-800-INFO-MEI.

SOURCE MEI Computer Technology Group, Inc.