Merrick Towle Communications Wins Prestigious Awards From Three Prestigious Real Estate Associations

Oct 22, 2010, 17:28 ET from Merrick Towle Communications

BELTSVILLE, Md., Oct. 22 /PRNewswire/ -- In a statement issued today, Harry L. Merrick IV, President and Chief Executive Officer of Merrick Towle Communications ("MTC"), announced that the agency has won multiple awards from three separate, prestigious real estate associations. Within the last week, the agency won three national awards from the National Association of Home Builders ("NAHB"), three metropolitan Chicago market awards from the Chicagoland Apartment Association ("CAA") and three metropolitan Washington, DC market awards from the Great American Living Awards ("GALA").

The NAHB awarded MTC with a 2010 Pillars of the Industry Award for best overall leasing campaign for a rental apartment community for the agency's work on Allegro (, a hip, luxury apartment community in the Columbia Heights neighborhood of Washington, DC. The agency also won a Pillars Award for best property website for designing and developing the website for Park Place at Petworth Metro (, a bold, mid-rise apartment community in Washington, DC.

The CAA recognized MTC with three Chicagoland Apartment Marketing and Management Excellence ("CAMME") awards for the agency's work on 215 West Apartments. The agency won for best property advertising campaign, for best property marketing in electronic form (for and corresponding interactive touch-screen leasing kiosks) and for property marketing and advertising excellence for the entire market. 215 West is a brand new, 389 unit, 50-story apartment residence at 215 West Washington Street. The project is LEED Registered and seeks LEED Certification in early 2011.

Sponsored by The Maryland-National Capital Building Industry Association, the Northern Virginia Building Industry Association and the Washington Metropolitan Sales and Marketing Council, the GALA program recognized MTC with awards for its work on two different projects. The agency won best overall campaign for an individual community and best individual community website for The Alaire (, a 279 unit apartment community anchoring the multi-use development at the Twinbrook Metro Station in Rockville, Maryland. The agency also won an award of merit for best associate website for SalesMark New Home Solutions (, a premier new home sales company specializing in urban and suburban communities.

"We would like to thank our colleagues, clients and vendors for the hard work which is now recognized by these outstanding real estate associations," stated Harry Merrick. "I'm proud of the innovation that went into these campaigns."

About Merrick Towle Communications

Merrick Towle Communications possesses the expertise to provide its clients with a complete approach to effective real estate marketing by offering strategic planning, brand building, design, advertising, marketing, collateral, direct response, interactive media, web development and hosting, media planning and placement, public relations, LEED certification-focused marketing and consulting services. Over the past 20 years, the agency has successfully completed thousands of real estate campaigns – from urban condominiums to suburban new homes to premium resort communities. Its dedicated, award-winning group of almost 40 creative and account service members makes Merrick Towle Communications one of the nation's leading real estate marketing firms.

About the Pillar of the Industry Awards

The National Association of Home Builders created the Pillars Awards program in 1990 to honor superior achievement and leadership in the multifamily industry. Since then, the Pillars have earned a reputation as the industry's most coveted awards and are considered a showcase of future trends and innovations. Hundreds of entries, representing multifamily communities from across the country, vied for this year's Pillars of the Industry Awards. The National Association of Home Builders is a Washington, DC-based trade association representing more than 220,000 members.

About the CAMME Awards

The CAMME Awards are held annually by the Chicgaoland Apartment Association to celebrate multi-family housing companies and professionals that have demonstrated excellence in the previous year. All entries are judged by fellow multi-family housing professionals that do not have an entry in the category and whose professional experience is commensurate with the category being judged.

About the GALA Awards

Sponsored by The Maryland-National Capital Building Industry Association, the Northern Virginia Building Industry Association and the Washington Metropolitan Sales and Marketing Council, the GALA (Great American Living Awards) program is the most prestigious residential design, sales, and marketing competition in the metropolitan Washington market. Builders, developers, architects, sales, marketing, merchandising, and advertising professionals have judged these awards for more than 50 years and to win a GALA is considered the "Best of the Best." (

SOURCE Merrick Towle Communications