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mGive and The mGive Foundation to Raise Funds for Firefighters Fighting the Fourmile Canyon Wildfire in Boulder, Colorado

One-hundred percent of mobile donations raised from the 'text FIRE to 27722 to give $10' initiative will benefit the Boulder County Firefighters Association


News provided by

mGive

Sep 10, 2010, 09:00 ET

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DENVER, Sept. 10 /PRNewswire/ -- mGive, the leading mobile donation platform provider in the United States, and its 501(c)(3) partner, The mGive Foundation, today announced they will launch the "text FIRE to 27722" mobile donation campaign to raise funds for the Boulder County Firefighters Association. Donations raised through $10 text message pledges will assist the firefighters affected by the Fourmile Canyon Wildfire burning in Boulder, Colorado.

"We're deeply saddened by the loss of homes and the impact the fire has had on local residents," says Dan Eamon, President of the Boulder County Firefighters Association who has been working in the Incident Command Post since the early hours of the fire. "Many of our firefighter friends have lost their homes. I know this fund will help these firefighters and their families who have experienced a compounded loss."

The Fourmile Canyon wildfire has burned over 6,300 acres and forced the mandatory evacuation of more than 3,000 residents living in the steep, rugged and heavily forested foothills west of the City of Boulder. Teams are on site to catalog burned structures and to investigate the fire's cause and origin. More than 500 firefighters, from at least 35 local, regional and national agencies are working to contain the active fire. Five air tankers, three helicopters and 24 engines have joined the effort. Currently, the homes of at least nine firefighters have been lost while they were battling the inferno and numerous others have been displaced by the evacuation. Additionally, multiple fire stations have been destroyed and numerous others damaged.

"Over 500 firefighters are risking their lives to save the lives of others in their community," said James Eberhard, chairman and founder of mGive. "Please take action by texting FIRE to 27722 to donate $10 and help us support the unsung heroes protecting our communities and lives."

"Together, through mobile micro donations we can make a difference in the lives of those battling the blaze," said Jenifer Snyder, Executive Director of The mGive Foundation. "We have established a simple yet effective way to provide immediate aid through text message donations. Please join us in our effort to support the firefighters in our community."

About the Boulder County Firefighters Association

The Boulder County Firefighters Association is dedicated to providing firefighter training, leadership and support to Boulder County's fire departments in order to reduce the loss of life and property and to protect Boulder County's citizens and institutions from all types of emergencies.

About mGive

mGive, the founder of the United States mobile donation market, has powered over 85 percent of mobile donations in the United States and is redefining the way people donate. Established in 2005, mGive introduced the first mobile donation platform tailored to United States nonprofit organizations. mGive's robust messaging system and social media marketing tools are designed to easily integrate a mobile giving component into an organization's already existing fundraising campaigns. Today, mGive serves more than 500 leading philanthropic organizations and has powered over 7,000 mobile campaigns to date. For more information please call 866.720.3350 or visit www.mgive.com.

About The mGive Foundation

The mGive Foundation is a 501(c)(3) created to certify nonprofits wishing to participate in the mobile giving channel and facilitate the flow of funds from carriers directly to participating nonprofits. The mission of the organization is to drive innovation and to assist other nonprofits in their efforts to raise money and communicate with donors more effectively through the mobile channel. For more information please call 866.720.3350 or visit www.mgive.org.

Press Contact:

Bre Zigich

mGive

Phone: +1 303.531.5505 x28

Email: [email protected]

SOURCE mGive

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