Miami-based ISO Launches Premium Beverage Hydration Products Developed at Hiperbaric HPP Incubator

MIAMI, March 11, 2025 /PRNewswire/ -- ISO, a Miami-based beverage company, recently announced the launch of their innovative line of cold-pressed electrolyte beverages. Developed at the Hiperbaric High Pressure Processing (HPP) Incubator, these premium hydration products combine food science with whole-food ingredients to create a truly unique drinking experience. Each bottle contains over 700mg of essential electrolytes to support optimal hydration.

The Hiperbaric HPP Incubator is a testing hub with state-of-the-art high pressure processing pilot plant equipment that supports food entrepreneurship and value-added food & beverage products. With pilot plants in Miami, FL (USA), Burgos (Spain) and Shanghai (China), companies receive complimentary HPP testing and consulting related to product development, packaging and guidance with shelf-life and validation studies.

HPP is an all-natural, chemical-free method of preserving fruits, vegetables and juices by subjecting them to extreme high water pressure rather than heat pasteurization. This allows the ingredients to retain their raw, fresh characteristics and maximum nutritional value.

"Seeing ISO evolve from an initial concept to a commercially viable product has been incredibly rewarding," said Daniela Soto, HPP Food Scientist at Hiperbaric. "The HPP incubator provided the perfect environment to perfect these formulations, ensuring we maintained the nutritional integrity while achieving the shelf life needed for retail distribution."

"We created ISO to reimagine what a hydration beverage can be," said Peter Cole, COO at ISO. "Our beverages aren't just functional— they're delicious, clean, and made with whole food ingredients. With over 700mg of electrolytes in every bottle, we're delivering superior hydration without compromising on taste or adding artificial ingredients."

Born in the heart of Miami, ISO embodies the city's dynamic culture and relentless energy. From the bustling beaches to the lively art scenes, every sip is a taste of Miami's vibrant lifestyle.

The Science Behind ISO

Performance: ISO features an all-natural isotonic formulation with a functional focus on isotonicity and bioavailability. An isotonic solution has the perfect balance of nutrients and water allowing for efficient and rapid hydration.

Technology: ISO is committed to using only whole food ingredients and HPP technology. Every ingredient is proudly listed on the front of each bottle. The company never uses artificial ingredients or preservatives, instead relying on a bottling process that preserves nutritional value using pressure instead of heat to dramatically extend shelf life.

Product Line

ISO launches with three distinctive flavors, each packed with over 700mg of essential electrolytes:

• Watermelon Slice: 195mg sodium, 485mg potassium, 52mg calcium, 48mg magnesium
  
  
• Orange Slice: 150mg sodium, 722mg potassium, 62mg calcium, 58mg magnesium
  
  
• Sour Apple Alice: 180mg sodium, 515mg potassium, 57mg calcium, 32mg magnesium

ISO beverages are available immediately at select retailers throughout Miami, with plans for regional expansion in the coming months. For more information, visit www.drinkiso.com.

About ISO

ISO is a Miami-based beverage company focused on creating premium hydration products using whole food ingredients and innovative preservation techniques. The company is committed to providing natural, effective hydration solutions without artificial ingredients or preservatives.

About Hiperbaric

Hiperbaric is the world's leading supplier of high pressure processing (HPP) equipment for the food industry. Since its inception in 1999, Hiperbaric has designed, developed, produced and marketed the best high pressure processing equipment internationally. The company is recognized for its reliability, customer support, teamwork and continuous effort in R&D.

Hundreds of companies worldwide use Hiperbaric equipment for the processing of juices and beverages, meat, fish and shellfish, fruits and vegetables, dairy and prepared dishes. A highly versatile technology, HPP can be applied to a wide range of foods.

With world headquarters in Spain, the company also has an office in Miami to serve its North American market. For more information, visit: www.hiperbaric.com

SOURCE Hiperbaric