Michael Lajtay announces endorsement of UFC Hall of Fame Inductee Ken Shamrock along with an Exclusive License

HUNTINGTON BEACH, Calif., Jan. 8, 2013 /PRNewswire/ -- JUGULAR, Inc. today announced that it has entered into a licensing agreement with the legendary UFC Hall of Fame Inductee and former WWF Champion: Ken Shamrock. Under the terms of the agreement, JUGULAR, Inc. has an exclusive worldwide license to formulate, package, market, and distribute the company's planned "Shamrock Slam" performance drink for a period of 10 years with an option to renew.

"Ken Shamrock is a global icon in the mixed martial arts, wrestling and fitness worlds.  I am very proud of this alliance and the fact that he has chosen JUGULAR to formulate and produce his state-of-the-art performance drink called 'Shamrock Slam,'" said Michael Lajtay, CEO of JUGULAR. "Men's Health Magazine just selected Ken as one of the top 100 fittest men ever.  What Ken says carries a lot of weight in the fitness and Mixed Martial Arts communities.  Ken has a huge fan base, and we anticipate that 'Shamrock Slam' will be well-received by Shamrock's loyal fans."

"This new JUGULAR Performance Drink will raise the bar to a whole new level in the fitness world. Its formula: 7500 milligrams of branch chain amino acids with only five calories, one gram of carbs, and 40 milligrams of sodium, is unprecedented," explained Mr. Shamrock. "Combined with my extensive knowledge of what it takes to achieve peak performance consistently, we are confident that 'Shamrock Slam' will be enthusiastically received by athletes everywhere."

JUGULAR anticipates that "Shamrock Slam" will be marketed in the Spring of 2013. Additionally, the company is planning a publicity campaign and promotional tour by Mr. Shamrock at key account locations as well as industry trade shows.  (See the "Forward-Looking Statements" disclosure below.)

Visit jugular.com and kenshamrock.com for additional information and a sneak peek at the images of the new "Shamrock Slam" product.

Ken Shamrock's Biography

The Legend

Ken Shamrock is one of the most widely recognized Mixed Martial Arts fighters in the world. He is a legendary American Mixed Martial Arts fighter and former professional wrestler. Ken Shamrock is best known for his participation in the Ultimate Fighting Championships, Pride Fighting Championships, the World Wrestling Federation, Total Nonstop Wrestling Action, and Pancrase. No other fighter possesses these credentials that have rightfully earned Ken Shamrock the title of: "The World's Most Dangerous Man".

- Elected UFC Hall Of Fame – 2003

- Four Time UFC Heavyweight Champion

- First UFC Superfight Heavyweight Champion, widely considered the #1 mixed martial

- First Pancrase Heavyweight World Champion

- First American Fighter to win an MMA title in Japan, earning the title, "King of Pancrase"

- WWF Intercontinental Champion

- WWF World Tag Team Champion

- WWF Rookie of the Year 1997

- Four-time "Tough Man Champion"

- TNA World Heavyweight Champion

- Founder of the Lion's Den mixed martial arts training camp in 1990, producing five MMA World Champions

- Pride Superfight Heavyweight Champion

- Shamrock is currently a subject matter expert in the Marine Corps Martial Arts Program (MCMAP).

- He has written two books: Inside the Lion's Den and Beyond the Lion's Den.

Forward Looking Statements:

This press release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 and the Bespeaks Caution Doctrine. Statements in this release that are forward-looking statements are based on current expectations and assumptions that are subject to known and unknown risks, uncertainties, or other factors which may cause actual results, performance, or achievements of the company to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements. Actual results could differ materially because of factors such as the effect of general economic and market conditions, the small size of the Company, the Company's limited financial resources, the Company's entry into markets with vigorous competition from larger established competitors, the extent to which the Company's existing and future products will satisfy ever-changing consumer preferences, and the uncertainties and risks over which the Company has little or no control;  any of which may cause revenues and income to fall short of anticipated levels. All information in this release is as of the date of this release. The Company undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the company's expectations.

For further information, contact:

Michael Lajtay

JUGULAR, Inc.

714-307-4619

Media Contact: Michael Lajtay JUGULAR, Inc., 714-307-4619, [email protected]

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SOURCE JUGULAR, Inc.