HOUSTON, March 14, 2017 /PRNewswire/ -- Millar, Inc., medical device manufacturer, launches MillarOEM.com to strategically position the company as an OEM solutions provider for the medical device industry in micro-electromechanical systems (MEMS) pressure sensor and wireless transcutaneous energy transfer (TET) technologies.
With over 45 plus years in precision manufacturing, Millar seeks new OEM collaboration opportunities with other medical device companies with a goal to leverage each company's core technologies to improve patient care. By forging these partnerships, new medical innovations can be brought to market faster at a lower cost and reduced risk.
The OEM brand development is part of Millar's strategic shift towards growing Millar as a leader in the OEM medical device space and building on our history as an OEM solutions provider in intracranial pressure measurement for over 25 years.
Millar partnered with Brand Extract in Houston, Texas to launch this website and will be growing the Millar OEM story over time. The agency has been an integral part to developing the Millar OEM Solutions brand, building off the re-branding initiative in 2013 and defining a clear OEM partnership process that adds value at every step.
The new website promotes Millar's strengths in MEMS-enabled pressure sensors and wireless TET power, while highlighting the benefits of leveraging Millar as an OEM partner. The site helps develop the final component planned for Millar's brand identity and uses a clean, user-friendly design that provides a vibrant, visual impact.
"The Millar OEM Solutions brand supports Millar's core purpose of enabling new scientific discoveries and medical understanding through technology development that improves patient outcomes. The site launch is the first of many initiatives to promote Millar's OEM capabilities to the medical device industry," says Michelle Sanders, Director of Marketing.
Millar's OEM capabilities and website will be highlighted at American College of Cardiology's 66th Session and Expo, March 17 – 19th in booth 1430.
About Millar, Inc.
Since 1969, Millar, Inc. has led the development of catheter-based, solid-state pressure sensors and is known worldwide as the leader in sensors that advance medical understanding. Millar OEM serves the medical device and life sciences industries through our MEMS pressure sensors, ISO 13485 precision manufacturing and wireless power technology, resulting in cost savings and rapid time to market for device integration.
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SOURCE Millar, Inc.