Million Dollar Road Trip to Host a Tailgate at the Notre Dame vs. Army Game at Yankee Stadium
National Campaign Promoting Entrepreneurship Arrives in New York City this Week
NEW YORK, Nov. 16, 2010 /PRNewswire/ -- The Million Dollar Road Trip, a national advertising campaign that promotes small businesses and entrepreneurship across America, will pass through New York City this week as part of a yearlong cross-country tour and host a tailgate at the Notre Dame vs. Army game on Saturday, November 20th at Yankee Stadium.
(Photo: http://photos.prnewswire.com/prnh/20100929/NY73363 )
(Photo: http://www.newscom.com/cgi-bin/prnh/20100929/NY73363 )
The brainchild of two Notre Dame alums, Walter and Patrick Hessert, the mission of the Million Dollar Road Trip is to inspire others to dream big and act boldly despite a poor economy. The brothers are traveling the nation in a bright blue Airstream trailer and sharing the stories of thousands of people from around the country who are continuing to take risk in pursuit of their passions. Million Dollar Road Trip supports fellow entrepreneurs who the brothers meet on the road by awarding bi-weekly cash grants. Recent recipients include: an ex-convict from Houston who started his own printing business using skills learned in prison classes; a high school Senior from Chicago's West Side who started a beverage company to pay for college; and a stay at home father in Iowa City who founded a gym in his garage. Nominees are posted on http://www.milliondollarroadtrip.com where the public can vote for the most inspiring entrepreneur.
Over the course of the year, the brothers hope to sell $1 million dollars worth of advertising on the exterior of the Airstream and transform it into a mosaic of American businesses. Since the company's launch on July 4th, more than 120 businesses have purchased ad space on this traveling billboard. The Million Dollar Road Trip Airstream will cover over 40,000 miles, visit 48 states, pass through 50 of the nation's largest cities, and attend some of the most notable events in the country.
About Million Dollar Road Trip
The Million Dollar Road Trip is a cross-media marketing business promoting, celebrating, and inspiring the American entrepreneurial spirit today. Million Dollar Road Trip will visit 48 states over the course of a year with the goal of selling $1 million dollars worth of advertising. Million Dollar Road Trip awards cash grants to entrepreneurs who inspire others with their passion and audacity. More information at www.milliondollarroadtrip.com and @milliondollarrt.
SOURCE Million Dollar Road Trip
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