SAN FRANCISCO, May 16, 2017 /PRNewswire/ --
MindBlower, the innovative idea-to-market crowdfunding platform, today announced the launch of MindBlower Marketplace, a pre-sale channel offering a definitive e-commerce solution for its consumers. The company is the first to focus on crowdfunding ideas executed by experts, ensuring a seamless journey from fundraising to production and marketing. MindBlower seeks to bring the best ideas to life by conducting viability research, identifying ideas that exemplify future success, and turning those ideas into marketable products.
The MindBlower team has developed a sophisticated algorithm to predict future consumer demands and selects inventions that will be successful for mass market distribution. The company manages the entire product lifecycle, from market testing, through manufacturing, and taking products to market.
With other crowdfunding platforms, backers lose money when campaigns do not reach production after funds are secured, face significant delays during the production process, or end up with a product that is very different than what was initially proposed. MindBlower is the first crowdfunding site to offer a money back guarantee for backers on the products they've supported, in the event the product doesn't get created.
For other platforms, raising funds is the end goal. MindBlower manages the entire product lifecycle, with crowdfunding used as a second-phase viability test and a pre-sale mechanism. In addition, other crowdfunding platforms tend to focus on high tech products while MindBlower is committed to bringing low tech highly innovative consumer goods to market.
"At MindBlower, we see inventions and product designs that inspire us every day, and we take great pride in leading the force to ensure those standout inventions and designs are successful," said Carmit Turgeman, CEO and founder. "We are very excited to be launching our new marketplace to offer consumers amazing designs before they are generally available. We look forward to continuing to work closely with designers and inventors around the world who are shaping the future of consumption."
The MindBlower Marketplace marks its launch with two new products: SkiGo, the ultimate travel accessory for skis and snowboards (video and product details here); and The SeedPod, enabling users to save and store seeds for future use in an easy and elegant way (video and product details here).
"By taking all the production, sales and marketing aspects off my plate, MindBlower is bringing my idea to life, making it possible for me to remain focused on my passion: innovation in gardening," said Aaron Colfer, the SeedPod inventor. "The SeedPod makes a fabulous gift for a hostess, passionate gardener or hobbyist. I invested a lot of time designing a product that solved a big gardening problem, is simple to use and elegantly designed."
"Submitting my project to MindBlower was one of the best choices I could have made for my design," said Ziv Dichter and Omer Ashkenazi, the inventors of SkiGo. "While having an idea for a creation is the first step in the process, ideas don't become reality unless you know how to get your product in front of consumers. By having MindBlower take over the entire go-to-market process, it alleviated the stress and maximized the chance of developing a successful product."
Turgeman, an engineer and graduate of the Technion (the MIT of Israel), is the inventor of the Genie-S technology (a.k.a. Travalo) perfume refill technology, which has over $350 million dollars in sales and registered patents in over 50 countries. "Going through that process, I got a clear understanding of the time and effort that goes into successfully launching a product. As a serial entrepreneur, I conceived MindBlower to bridge the gap between having a good idea, funding it, and bringing it to market," she said.
Link to Media Kit here
MindBlower is an innovative idea-to-market platform that is changing the paradigm of product design by giving anyone with a brilliant idea a shot at business success. The company brings innovative products to market and facilitates the product crowdfunding. Founded by Carmit Turgeman, herself the successful inventor of Genie-S refill tech (known as the Travalo perfume atomizer), MindBlower's creative board includes America's master communicator and original "Mad Man" George Lois and publicity star Roberta Greene.