WOODLAND HILLS, Calif., Oct. 26, 2011 /PRNewswire/ -- Mission Control Group (www.themissioncontrol.net) has once again been recognized for its social media campaigns, winning the Travel Weekly Magellan Award in their Social Media Initiative for their client, travel and cruise agency All-Travel.
Utilizing Facebook, Mission Control has successfully created brand awareness for All-Travel - essential in this age – through constant engagement via strategically planned travel related posts. By providing interactive information and teaching "fans" about destinations and details that may be overlooked using the now-common point-and-click websites, Mission Control has reestablished the value of a travel agent.
By keeping consumers involved, Mission Control greatly increased customer loyalty building excitement by encouraging fans to easily correspond with travel agents through the social media sites as well as their own forums and blogs.
The top players in the travel industry choose winners of the Travel Weekly Magellan Award. Entries are not judged against each other, but instead are judged against a standard of excellence based on the notoriety and experience of Travel Weekly.
David Van Ness, All-Travel's Vice President comments, "Since working with Mission Control, we have been awarded two major Social Media Awards from prestigious publications in the Travel Industry. Their creativity and passion helps us stay ahead of the curve and let's us build an online community of valuable fans who we are certain will convert to clients. We have thoroughly enjoyed working with them and are always looking forward to their next strategic campaign."
Just 3 months ago All-Travel also won Travel Age West's 2011 Trendsetter Award for "The Best Use of Social Media," another top award in the travel industry.
SOURCE Mission Control Group