Mobility Industry Unites to Provide Free or Reduced-Cost Transportation on Election Day

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The North American Bikeshare Association

Oct 06, 2020, 08:00 ET

Helping Voters Nationwide Cast Their Ballots with Roll to the Polls

PORTLAND, Maine, Oct. 6, 2020 /PRNewswire/ - The North American Bikeshare Association (NABSA) celebrates the launch of Roll to the Polls, an industry-wide campaign offering free or reduced-cost transportation to voters on election day. Members in the organization’s network have joined together to provide free or reduced-cost rides to polling places on Tuesday, November 3.

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Roll to the Polls (CNW Group/The North American Bikeshare Association)
Roll to the Polls (CNW Group/The North American Bikeshare Association)

Shared micromobility providers will make their products, such as bikes, e-scooters, ride share, and other mobility options, free or discounted to riders to cast their ballot. Voters can go to RolltothePolls.com to find the nearest operator.

Many people who want to exercise their right to vote lack access to safe, reliable transportation. In 2016, 3% of Americans cited "transportation problems" as a barrier to voting1. 3% is representative of 4.6MM registered voters in 2020. NABSA, its members, and other partners want to ensure every voter has the ability to vote.

In the wake of COVID-19, citizens are exploring the use of alternative methods of voting, like absentee ballots. However, many states do not accept the ongoing pandemic as a reason for mail-in ballots. In some areas, the deadline to register for an absentee ballot has passed. Roll to the Polls helps voters make a plan to get to the polls in advance and find  safe and socially distant modes of transportation.

"We are proud to see so many of our members on a united mission to get American citizens to their polling places," said Sam Herr, Executive Director of NABSA. "Not only does shared micromobility provide riders with the freedom of fun, sustainable transportation but it also plays a vital role in eliminating the transportation barrier that exists for millions of voters."

The following NABSA members are participating in Roll to the Polls:

By uniting the mobility industry, NABSA and its members hope to give people equitable access to voting polls so every voter can exercise their right to vote, regardless of the outcome. For more information on Roll to the Polls, visit rolltothepolls.com.

1. NABSA. (2020) Mobility Industry Unites to Provide Free Transportation on Election Day [Press Release] Retrieved from https://www.pewresearch.org/fact-tank/2017/06/01/dislike-of-candidates-or-campaign-issues-was-most-common-reason-for-not-voting-in-2016/ft_17-06-01_nonvoters_allreasons/

ABOUT NABSA
The North American Bikeshare Association (NABSA) connects the biggest minds in bikeshare and shared micromobility to support, promote and enhance shared alternatives to traditional transportation across North America. NABSA is the industry's membership organization with representation from system owners, operators, host cities, equipment manufacturers and technology providers. Learn more at nabsa.net.

SOURCE The North American Bikeshare Association