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MOG Launches Facebook Integration to Make Listening to Music Online More Social


News provided by

MOG Inc.

Sep 22, 2011, 02:30 ET

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BERKELEY, Calif., Sept. 22, 2011 /PRNewswire/ -- Today at f8, Facebook's developer conference, MOG® announced a new social music listening experience integrated with Facebook Platform that makes it easy for people to discover music through friends.

"We're announcing that MOG's state-of-the-art, on-demand and free listening service is now integrated with Facebook Platform," said David Hyman, CEO and Founder of MOG. "We put blinding focus on making it incredibly simple to find the music your friends are listening to. Through Facebook Platform, the MOG experience is now more personal and relevant for each person, representing the pinnacle of music discovery."

When people connect MOG to Facebook, they can share posts of their activity on Facebook, and discover new music based on what their friends are listening to.

MOG recently launched a free version of its award-winning on-demand music service that gives music lovers access to MOG's entire catalog of over 12 million songs. Free listeners on MOG receive a virtual "gas tank" full of music visibly integrated into the service. The refillable tank, called FreePlay, is built upon sophisticated game mechanics that enable people to earn free music in perpetuity by participating in activities that are social and demonstrate engagement. MOG's integration with Facebook Platform makes music listening more social, and easier to discover new music, for free, with friends. Listeners are able to earn more free music from MOG simply by creating and sharing playlists and exploring www.mog.com.

MOG takes advantage of HTML5 technology featuring a slick new Web interface, as well as advanced features including the integration with Facebook Platform for personalized recommendations. People who connect MOG with Facebook will see MOG's music recommendations based on both personal listening habits and the artist "likes" of a listener and their friends on Facebook. MOG's other notable features include a blazingly fast, easy to use new interface, drag-and-drop functionality for identifying favorites and creating playlists, redesigned artist pages, improved search capability, and revolutionary radio that offers artist-derived stations without the restrictions or limitations imposed by other online radio services.  Playing music from MOG does not require a desktop client, so logging in is a seamless experience and people can enjoy MOG's vast catalog with just one click.

For more information, visit www.mog.com and MOG on Facebook at https://www.facebook.com/MOG.

About MOG Inc.

MOG Inc. is a next-generation music media company founded in June 2005 by David Hyman, former CEO for Gracenote. MOG's all-you-can-eat, on-demand listening service provides access to a vast library of over 12 million songs and over one million albums through its mobile apps on iPhone and Android phones, online, and on streaming entertainment and consumer electronic devices. MOG Inc. is also the provider of The MOG Music Network (MMN), the largest music focused advertising network online consisting of over 1500 music sites, reaching over 59 million people each month.

Headquartered in Berkeley, California, MOG Inc. investors include Menlo Ventures, Balderton Capital, Simon Equity Partners, Universal Music Group, Sony Music and serial entrepreneur, Scott Jones. Grammy-winning record producer, Rick Rubin, named by Time Magazine as one of the "100 Most Influential People in the world," is a member of MOG's Board of Directors.

Facebook® is a registered trademark of Facebook Inc.

SOURCE MOG Inc.

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