Mortenson Dental Signs On With Demandforce D3 Enterprise Edition

Jan 28, 2010, 15:59 ET from Demandforce, Inc.

LOUISVILLE, Ky. and SAN FRANCISCO, Jan. 28 /PRNewswire/ -- Mortenson Dental and Demandforce, Inc. announced today that they have deployed Demandforce D3, a web-based patient communications and reputational marketing software platform, to 32 of Mortenson's practice locations.  Mortenson Dental is a family dental practice founded in 1979 by O. Wayne Mortenson, DMD. The majority of the group's practices are located in Metro Louisville, KY.

Demandforce D3 seamlessly integrates with Mortenson Dental practice management software to provide targeted communications via email and text messaging.  All participating locations are now able to send out branded, customized messages to help reactivate lost patients, retain existing patients, reduce the number of no-shows, measure patient satisfaction and establish an online reputation.  Communications can be customized and sent out by individual practice or across the group.  With Demandforce, Mortenson can manage 32 individual office portals via a single user interface.  

"With only a month into using the system, we have already noticed tremendous results," said Dr. Wayne Mortenson.  "Demandforce provides the flexibility to access performance data, manage communications, and monitor our overall online reputation across all offices through one portal."  Dr. William Engilman, Mortenson's Chief Technology Officer, added, "Communications can be customized by location and tested on a smaller scale before rolling out to the entire network."  Engilman continued by discussing additional features of the system: "Demandforce sparked the growth of our email list with their Email Finder service, which was a huge driver in reactivating lost patients.  We saw an immediate benefit just through the initial welcome communication."

"Demandforce is thrilled to add Mortenson Dental to our growing enterprise group," said Sam Osman, vice-president of Demandforce.  "Demandforce D3 is a solution that does not just serve large practices, but has proven to be of great value to small- and mid-sized practices as well".

Mortenson Dental will be using Demandforce's full suite of products, including patient communications, reputational marketing, reporting and analytics.  The system also allows for multiple levels of user access in order to better serve the practice and ensure consistent brand identity across the group.

About Mortenson Family Dental

Mortenson Family Dental is a family dental practice founded in 1979 by O. Wayne Mortenson, DMD. The group practice now has 36 area locations in Metro Louisville, KY providing comprehensive dental services for the entire family in the dental areas of general dentistry, orthodontics, pediatric dentistry, oral surgery, and endodontics.  To learn more about Mortenson Dental please visit

About Demandforce

Founded in 2003, Demandforce is a leading Software-as-a-Service (SaaS) provider used by over 8,700 registered business users to create demand for their products and services. Demandforce's flagship product, D3, connects Demandforce clients to over 15 million end consumers through a next-generation customer communication and online reputational management platform. The company, which was recently selected to the Inc. 500 list of fastest growing companies, has achieved 17 quarters of over 80% year-over-year quarterly growth and is led by a management team that has over a decade of experience developing and delivering web-based applications that drive real, tangible business value. Demandforce, Inc. is headquartered in San Francisco, CA. To learn more about Demandforce, please visit

SOURCE Demandforce, Inc.