Mountain & Sackett to Allow Consumers to Determine Upcoming Holiday Tie Collection

Oct 15, 2010, 10:05 ET from Mountain & Sackett

NEW YORK, Oct. 15 /PRNewswire/ -- Mountain & Sackett, the high end men's apparel company specializing in neckwear, announces a novel market research approach to determining their upcoming Holiday 2010 Men's Tie Collection, by allowing the public to choose the styles that will comprise the collection.  On October 15, 2010, approximately 25 sample ties will be posted on StyleForum.net, the online community dedicated to discussing men's fashion and lifestyle, and visitors will be given the opportunity to vote on their favorite ties.

While this new approach is revolutionary to the fashion market, this family run business with over 60 years in the men's neckwear industry has always prided itself on listening to and understanding their consumers.  Mountain & Sackett Partner Bill Mountain stated, "We continuously monitor the fashion blogs and other media outlets, and the one thing that seems crystal clear is that people enjoy expressing their opinions on what's hot, what's not, and what's next, and we feel this is a great opportunity to let these opinions be acted upon."  

Featuring neckties made from only the highest quality English and Italian fabrics, all Mountain & Sackett products are handmade in New York City.  In an industry where manufactures are outsourcing and cost cutting by going overseas, Mountain & Sackett values the highest quality both in their materials and their manufacturing process, so they can provide their consumer with the best necktie not only from a quality prospective, but design, style, and price. To vote, click the link on the home page of www.mountainandsackett.com; votes are accepted through Tuesday.

ABOUT MOUNTAIN & SACKETT:

Established in 1957, Mountain & Sackett began as a small neckwear manufacturer in the historic garment district of Manhattan, with the goal of creating a product made in America that featured all the sophisticated elegance of Europe's finest artisan workshops. Today, the company proudly carries on this legacy of true handmade production, and the timeless tradition of hand sewn quality is being passed on to a new generation of skilled artisans and hand crafters. By combining a half century of experience with the innovative technology of the internet, Mountain & Sackett is now able to offer their exclusive collection direct from the factory to the consumer.

SOURCE Mountain & Sackett



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